Fitness coaches for executives
Compare 12 fitness coaches. Besides their main focus, the most common focus areas are online coaching, busy professionals, fat loss and nutrition and habits. They most often work with executives, professionals and founders and business owners. Most charge $75 to $150 per hour or session.
What fitness coaches charge
Fitness coaches to compare
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Ben Pakulski
Ben Pakulski is a fitness coach and former IFBB pro bodybuilder who helps men over 35 build muscle, lose fat, and improve their health. He founded Muscle Intelligence and runs the MI40 programs. His work covers testosterone and hormone optimization and longevity. He also offers programs for high-achieving business owners and leaders, and he hosts a weekly podcast.

Ted Ryce
Ted Ryce is a health and fitness coach who helps entrepreneurs, executives and busy professionals over 40 lose fat and rebuild their health. He has worked in the field for 25 years. His clients have included CEOs of Fortune 500 companies and celebrities like Sir Richard Branson and Ricky Martin. He started as a coach in Miami Beach. He also hosts the weekly Legendary Life podcast and teaches a method called R3 for knee injuries.

Craig Spear
Craig Spear is an online health coach for men over 40. He works with founders, executives and professionals who want to get leaner, stronger and have more energy. His program runs 12 months and includes one-on-one calls, a custom exercise and nutrition plan, and a full health audit. Clients get a DEXA scan at the start and end, so they see changes in body fat, muscle and visceral fat.

Forge
Forge is an online fitness, nutrition and habit coaching practice for busy people. The practice has run since 2017. Each client works with one coach who builds training, meals and habits around their schedule, injuries, equipment, food preferences and travel. Forge also offers GLP-1 coaching and a 90 day habit program. Clients stay 18 months on average.

Scott Laidler
Scott Laidler is an online personal trainer who coaches busy professionals on fat loss, building muscle and staying in shape year-round. He has 15 years of experience and 10,000 coaching hours. His clients include Oscar winners, first responders, and Fortune 500 executives. He has worked with more than 500 professionals in law, finance, tech, medicine and entrepreneurship across the US and UK. He holds a BSc in Psychology.

Executive Fit Club
Executive Fit Club is an online personal training service for executives and busy professionals across the UK. The team helps clients lose fat and build muscle with plans that fit a tight schedule. Coaches bring over 40 years of combined experience in health, nutrition and fitness. Each client gets a training plan that is adjusted every week based on performance, plus nutrition guidance and round-the-clock coach access. The club also runs a Marylebone personal training service.

Dad Bod Sculptors
Dad Bod Sculptors is a fat loss coaching program for successful men over 35. Coach Dane leads it. The program has helped 500+ high-achieving men get lean. It centers on nutrition, training, habits and accountability, with a community of dads. Clients include business owners, executives and men who travel often or work long hours. The team also hosts the Dad Bod Sculptors podcast and is based in Charleston, SC.

Dai Manuel
Dai Manuel is a Vancouver executive health coach, speaker and fitness business consultant. He is known as Coach Moose. He works one to one with founders and executives, and he advises gym and studio owners. He has nearly thirty years in fitness, and he is a former COO who still runs a gym. He wrote the Whole Life Fitness Manifesto, which teaches the 2% Solution.

Justin Tidmarsh
Justin Tidmarsh is an executive and life coach who helps high-performing leaders move from burnout to steady balance. He spent over 25 years in growth marketing and loyalty programs for brands like Nike, Starbucks, Target and Chase. He also holds personal trainer and nutrition coach certifications and once owned a boutique gym. He runs WITH/in, a Portland-based coaching practice, and links physical health to clear thinking at work.

Derek A Newcomer
Derek A Newcomer is a Certified EOS Implementer in Harrisburg, Pennsylvania. He helps business owners and leadership teams build clear vision, strong systems and accountability. Derek began his career in fitness training as a certified strength and conditioning specialist. He later moved into leadership coaching through the John Maxwell Team. He is a Marine Corps veteran and holds a master's degree in executive leadership. His approach is Christ-centered, and he treats business as a ministry.

Lynn Knapke
Lynn Knapke is a behavioral health and wellness coach who offers wellness, life and career coaching to adults and youth. She holds a Doctor of Behavioral Health and a master's degree in psychology. She has worked on reversing burnout in health care workers and has counseled in well-being retreat settings. She also teaches Latin-style movement classes one-on-one and in small groups online. She is certified to serve clients in all 50 US states.
Andrea Kiss
Andrea Kiss is an executive and performance coach in Toronto, Ontario. She coaches sales leaders who did very well in the past and have now lost control of their calendar. She pushes them to use their strengths so work and life fit together better. She trained with the Co-Active Training Institute. She starts new clients with a Power Wheel worksheet and also lists health and fitness coaching.
Side by side
| Coach | Focus | Hourly rate range |
|---|---|---|
| Ben Pakulski | Fat loss and Bodybuilding and physique | $75 to $150 an hour |
| Ted Ryce | Fat loss and Over 40 and 50 | $90 to $150 an hour |
| Craig Spear | Fat loss and Over 40 and 50 | $70 to $120 an hour |
| Forge | Busy professionals and Nutrition and habits | $90 to $150 an hour |
| Scott Laidler | Fat loss and Busy professionals | $75 to $150 an hour |
| Executive Fit Club | Fat loss and Busy professionals | $75 to $150 an hour |
| Dad Bod Sculptors | Fat loss and Over 40 and 50 | $90 to $150 an hour |
| Dai Manuel | Busy professionals and Health and wellness | $150 to $275 an hour |
| Justin Tidmarsh | Busy professionals | $105 to $195 an hour |
| Derek A Newcomer | Nutrition and habits | $160 to $290 an hour |
| Lynn Knapke | Health and wellness and Online coaching | $140 to $225 an hour |
| Andrea Kiss | Executive coach for sales leaders in Toronto | $71 to $141 per hour |
Common questions
How much does a fitness coach cost?
Most fitness coaches charge $75 to $150 per hour or session.
Can I work with a fitness coach online?
Yes. Of the fitness coaches on this page who say how they work, 100% offer online sessions.
What else do these fitness coaches help with?
Common focus areas include online coaching, busy professionals, fat loss and nutrition and habits.
Prices and research
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Last updated September 2026.