Forge
Online fitness, nutrition and habit coaching for busy professionals
| Hourly rate range | $90 to $150 an hour |
|---|---|
| Focus areas | |
| Works with | Professionals, Executives, Parents, Athletes and People over 40 |
| Also coaches | Health coach |
| Based in | United States |
| Sessions | Online |
Forge is an online fitness, nutrition and habit coaching practice for busy people. The practice has run since 2017. Each client works with one coach who builds training, meals and habits around their schedule, injuries, equipment, food preferences and travel. Forge also offers GLP-1 coaching and a 90 day habit program. Clients stay 18 months on average.
What Forge helps with
Forge helps people who keep starting and stopping fitness and nutrition plans because life gets in the way. Coaches build a plan that holds up through travel, work and family demands.
- Sticking with fitness through travel and busy weeks
- Building nutrition plans around food preferences
- Training around injuries
- Easing chronic back pain through a tailored plan
- Building habits that run on autopilot
- Getting back in shape after failed programs
- Staying fit after age 50
- Coaching while using GLP-1 medication
Who Forge works with
Forge coaches executives, professionals, parents, travelers and military leaders. Clients range from beginners to seasoned athletes. Coaches also work with people over 50, people with injuries, and anyone who has failed at another program.
How Forge works
Each client gets one dedicated human coach, not a template or a bot. The coach learns the client's schedule, injuries, equipment, food preferences and travel patterns. Training, nutrition, recovery and habits are planned together around the client's goals. Clients log in, do their workouts and meals, and message the coach without limit. The three plans differ only in how many times the client meets the coach each month. Sessions run over Zoom.
Background and qualifications
Forge has worked with thousands of people in over 60 countries, including executives, professionals, parents, travelers and military leaders. Forge has operated since 2017. The site says its coaches are credentialed kinesiologists, physiologists and biomechanical specialists. Forge also offers published books, including a 90 day habit transformation book and a collection of fitness short stories, plus a podcast and blog.
Forge pricing
Programs and services
- Standard, Complete and Premium online coaching plans
- GLP-1 specialized coaching
- 90 day habit transformation coaching
- Unlimited messaging with your coach
- Zoom sessions with a coach
- Free consultation
Forge reviews
The CoachVouch take
Every client gets a dedicated coach who plans training, nutrition and habits together, and clients stay 18 months on average.
Best for busy professionals who have quit other fitness plans and want one coach to build around their schedule.
Common questions
How much does Forge charge?
Coaching with Forge runs $90 to $150 an hour. Message Forge from this page for an exact quote.
What does Forge help with?
Forge helps with sticking with fitness through travel and busy weeks, building nutrition plans around food preferences, training around injuries and easing chronic back pain through a tailored plan.
Does Forge coach online?
Forge is based in United States. Sessions are online.
Does Forge work with people who have injuries?
Yes. Coaches plan training around each client's injuries. One client reported that chronic back pain ended within 2 to 3 months on the plan.
Does Forge offer coaching for people on GLP-1 medication?
Yes. Forge has a coaching plan built for GLP-1 clients.
How do I contact Forge?
Send Forge a message from this page. It's free and takes a minute.
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Last updated September 2026. Request a correction.