Performance coaches for mental toughness

71 coaches comparedUpdated September 2026Independent: coaches don't pay to be listed
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Compare 71 performance coaches who focus on mental toughness. Besides mental toughness, the most common focus areas are high performers, athletes and sports, peak performance at work and performance anxiety. They most often work with athletes, professionals and executives. Most charge $106 to $200 per hour or session.

71performance coaches compared
$106 to $200hourly rate range
11countries

What performance coaches for mental toughness charge

$106 to $200
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John Hicks, performance coach in Lacey

John Hicks

Performance, life and business coach in Lacey, Washington · Lacey, Washington, United States

John Hicks is a performance, life and business coach in Lacey, Washington. He helps clients build focus, mental toughness and steady habits so they can reach their goals. John is a retired Navy SEAL and served in Army Special Forces and Delta Force. He has also worked as a CEO and entrepreneur, and he coaches elite performers. His work centers on clarity, habits and mindset.

$250 to $300 per hour
Mental toughnessHigh performersPeak performance at work
Amber Deibert, performance coach

Amber Deibert

Mental performance coach for enterprise tech sellers

Amber Deibert coaches enterprise tech sellers on the mental side of performance. She built a method called Work Like You Workout, which links how a person likes to train to how they work best. Her background is in sales enablement and operations, not direct sales. She has run more than 1,000 coaching sessions with enterprise tech sellers. She also writes a weekly newsletter and offers a short quiz that finds a seller's work energy pattern.

$130 to $275 an hour
High performersFocus and productivityPeak performance at work
Anna Hennings, performance coach in Portland

Anna Hennings

Mental performance coach for athletes and performers in Portland, Oregon · Portland, Oregon, United States · Online

Anna Hennings is a mental performance coach who works with athletes, performers, and executives. She holds a master's degree in sport psychology and is a Certified Mental Performance Consultant. She is based in Portland, Oregon, and coaches online across the country. Many of her clients are volleyball players. She teaches skills for handling nerves, staying focused, and building confidence, from the court to the boardroom.

$125 to $250 an hour
Athletes and sportsMental toughnessHigh performers
Coach Cassata, performance coach in Spring

Coach Cassata

Coach for parents of young athletes in Spring, Texas · Spring, Texas, United States

Coach Cassata is a Texas-based coach who guides parents of young athletes through big decisions in youth sports. Coach Cassata also works with athletes on goals, confidence, communication and healthy routines. The background includes time as an international and NCAA Division I athlete, a college track coach, and a certified Texas PE and Health teacher. Coach Cassata has helped develop athletes who advanced to the Olympic level.

$75 to $100 per hour
Athletes and sportsMental toughness
Eric Batchler, performance coach in Loveland

Eric Batchler

Mental performance coach for athletes, teens, and adults in Loveland, Ohio · Loveland, Ohio, United States

Eric Batchler is a mental performance and life coach in Loveland, Ohio. He helps athletes, teens, and adults beat slumps, reach goals, and handle performance stress. He has more than 20 years of coaching experience and spent a decade at a Fortune 500 company before running his own business. He wrote the Capacity Series of books and hosts two podcasts. He works one-on-one or with teams.

$60 to $160 per hour
Athletes and sportsMental toughnessPerformance anxiety
Gregg Swanson, performance coach

Gregg Swanson

Mental strength and peak performance coach for men and professionals

Gregg Swanson is a mental strength and peak performance coach for high-performing men and professionals. He built the Warrior Mind coaching framework, which links mindset, body and spirit. He spent years as a personal trainer and worked in sales. In June 1998 he survived an avalanche on Mt. Rainier, and he says it shaped how he coaches mental strength. He also offers coaching for corporate leaders and teams.

$200 to $300 an hour
Mental toughnessHigh performersFocus and productivity
Laura Gibert, performance coach in Spain

Laura Gibert

Confidence and creativity coach for artists, musicians and singers · Spain · Online

Laura Gibert is a confidence and creativity coach for artists, musicians and singers. She is also a professional opera singer, a lyric coloratura soprano who has performed across Europe. She holds a psychology degree from the University of Barcelona and a master's in voice performance from the Royal Academy of Music. She coaches online and works with professionals, students and amateurs on creative blocks and limiting thoughts.

$105 to $190 an hour
Musicians and performersMental toughnessPerformance anxiety
Lorrine Headrick, performance coach

Lorrine Headrick

Mental performance and confidence coach for athletes

Lorrine Headrick is a mental performance and confidence coach for athletes. She helps high school and college athletes handle pressure, build confidence, and ease anxiety in sports and in life. She has over 20 years in health and fitness, with a degree in exercise sports science. She was a college athlete herself. She has coached hundreds of athletes, both one-on-one and as whole teams, and she runs a community for sports moms.

$90 to $150 an hour
Athletes and sportsMental toughnessPerformance anxiety

Melanie Golding

Coach and counsellor for musicians and performing artists · Online and in person

Melanie Golding is a coach and qualified counsellor who works with musicians and performing artists. She also coaches on anxiety and autism life coaching, and works with teens. She has spent more than 30 years in the music industry as a singer-songwriter and toured the United States and the UK with her albums. She wrote the book 'Facing My Own Music' about the effects of the music industry. She helps artists rebuild confidence and a sense of self.

$120 to $225 an hour
Musicians and performersPerformance anxietyMental toughness
Rory Starkey, performance coach

Rory Starkey

Pro football athlete coaching tryout prep and mental toughness

Rory Starkey coaches athletes who want to reach pro football. He has played in the NFL, CFL, UFL and European League of Football. In 2025 he played for the Rhein Fire and caught 23 passes for 226 yards and 2 touchdowns. He also returned a punt 80 yards for a score. He works with athletes on training, injury prevention, tryout prep and the business side of pro sports.

$90 to $150 an hour
Athletes and sportsMental toughness
Wendy Roberts, performance coach

Wendy Roberts

Coaching psychologist for high achievers, executives and athletes

Wendy Roberts is a coaching psychologist who helps high achievers build mental fitness and wellbeing. Her clients include C-suite executives, lawyers, and elite and professional athletes. She worked as a corporate lawyer before moving into psychology, so she knows the pressure of high stakes jobs. She has published new research on wellbeing in cross-cultural psychology and sits on the editorial board of a journal on existential and positive psychology.

$90 to $150 an hour
Athletes and sportsMental toughnessHigh performers
Will Spriggs, performance coach

Will Spriggs

Performance coach for traders and portfolio managers

Will Spriggs is a performance coach for traders and portfolio managers. He helps skilled traders stop getting in their own way under pressure. Will traded fixed income and equity futures full time for 20 years, with a focus on G7 government bonds. He later founded Globalpayr, a software company for cross border payments. He now coaches through WS Elite Performance and works on the mental side of trading, not strategy.

$130 to $275 an hour
High performersMental toughnessPerformance anxiety

Dustie Gimblet

Golf mindset coach in Tralee, Ireland · Tralee, Ireland · Online

Dustie Gimblet is a golf mindset coach based in Tralee, Ireland. Dustie helps golfers lower their scores, play with more focus and win more tournaments. Dustie's clients range from junior amateurs to senior club champions. Some have signed with D1 schools, won AJGA events, and played in the US Kids Worlds Championship. Dustie starts each client with a full mental game assessment and offers support between sessions.

$90 to $150 an hour
Athletes and sportsMental toughnessPerformance anxiety
Jacqueline Fiore, performance coach in Port St. Lucie

Jacqueline Fiore

Performance and executive coach in Port St. Lucie, Florida · Port St. Lucie, Florida, United States

Jacqueline Fiore is a performance and executive coach in Port St. Lucie, Florida. She helps high-achieving professionals, entrepreneurs, and leaders move toward elite performance. She is a decorated combat veteran and holds a master's degree in Industrial-Organizational Psychology. She is also a Senior Professional in Human Resources. She has more than a decade of experience. Her work uses a structured, data-driven framework to build lasting systems for success.

$150 to $300 per hour
High performersMental toughnessPeak performance at work
Bree Sutton, performance coach

Bree Sutton

Athletic performance mindset coach using brainspotting

Bree Sutton is an athletic performance mindset coach who helps athletes remove the barriers that hold back their best play. She uses a technique called brainspotting to work on brain patterns tied to past negative events, such as a hard fall or a concussion. She is a licensed mental health therapist and a certified mindset coach. Her coaching is not therapy. She also works with actors and performers.

$80 to $155 an hour
Athletes and sportsMental toughnessMusicians and performers
Ali Berry, performance coach

Ali Berry

Mental performance coach for competitive gymnasts, levels 4 to elite

Ali Berry is a mental performance coach who works with competitive gymnasts through Gymnastics Mindset Academy. She helps upper-level gymnasts move past mental blocks, handle upgrade struggles, and compete with more consistency. Her team blends sports psychology with behavioral science. The program offers 15-minute personal sessions, mental block workshops, and mini courses. Collegiate gymnasts, parents, and club coaches have all worked with her team, and her clients include gymnasts aiming for college recruitment.

$90 to $150 an hour
Athletes and sportsMental toughnessPerformance anxiety
Bella Pecyna, performance coach in Illinois

Bella Pecyna

High performance coach for stressed-out achievers in Illinois · Illinois, United States

Bella Pecyna is a high performance coach in Illinois who helps women go from stressed-out overachievers to healthy, happy high performers. She worked as a therapist before coaching and has a background in primary care. She holds a master's in clinical social work from the University of Chicago. She uses a 4-step signature framework and brings faith into her work with clients.

$175 to $240 an hour
High performersMental toughness
Kiley Ellefson, performance coach in Nevada

Kiley Ellefson

Anxiety and breathwork coach for athletes and performers in Nevada · Nevada, United States

Kiley Ellefson is an anxiety and breathwork coach in Nevada who helps athletes, athletic coaches, first responders, and performers and artists. Kiley is also a marriage and family therapy intern and is training toward mental performance and Associate Certified Coach credentials. Kiley began coaching to bring therapy knowledge and skills into work on performance and daily life. Sessions follow three stages: Awareness, vision, and action. A free consultation is available.

$125 to $250 an hour
Athletes and sportsMental toughnessPerformance anxiety
Anna Roach, performance coach

Anna Roach

Mindset coach for LGBTQ+ athletes

Anna Roach is a mindset coach who works with LGBTQ+ athletes. She helps them move past mental blocks and step into their full potential with confidence. Her main offer is a 10 week one-on-one program built around shadow work, boundary work, and higher self work. She treats "athlete" as a state of mind, so clients do not need to be playing a sport now to work with her.

$80 to $155 an hour
Athletes and sportsMental toughness

Austin Causey

Career transition coach for amateur and pro soccer players · Wharton, New Jersey, United States

Austin Causey is a coach who helps amateur and professional soccer players handle career transitions. He founded Navigating Stages in 2025. He is also an active professional soccer player with more than 5 years in the pro game. He came up in the New England Revolution Academy and joined the New York Red Bulls organization in 2025. He helps athletes find clarity and confidence before a move, an injury, or life after the game.

$125 to $250 an hour
Athletes and sportsMental toughness

Kashaif Khan

Life, performance and executive coach for hard times

Kashaif Khan is a life, executive and performance coach who helps people rise above hard times and build lives of personal mastery and peak performance. Kashaif runs Rise to Iconic. Kashaif draws on 25+ years in music and entertainment, plus a decade in finance and a decade in Human Resources. Kashaif uses a process called success conditioning. Kashaif also works with leaders and teams on communication and productivity.

$150 to $1,000 per hour
High performersMental toughnessPeak performance at work

Alain Phillips

Performance, life and relationship coach in Playa del Carmen, Mexico · Playa del Carmen, Quintana Roo, Mexico

Alain Phillips is a performance, life and relationship coach based in Playa del Carmen, Mexico. He helps people lower stress, gain emotional clarity and improve their personal and professional relationships. He has more than 16 years of experience. He created his own method, called Emotional Perspective Coaching. He is also a HeartMath Certified Trainer. He writes about moving out of fear, anger, sadness and overwhelm toward a more positive focus.

$120 to $220 per hour
Mental toughness

Mark Bodo

Life and sports psychology coach in Johnson City, Tennessee · Johnson City, Tennessee, United States

Mark Bodo is a life, health and fitness, and performance coach in Johnson City, Tennessee. He helps athletes with the mental side of their sport. He also works with teams on cohesion and success. He coaches non-athletes who want to reach life and health goals and get past limiting beliefs. He holds a master's degree and is a Certified Sports Psychology Coach.

$125 to $250 an hour
Athletes and sportsMental toughness

Gregg Swanson

Performance and fitness coach for driven men in Colorado Springs · Colorado Springs, Colorado, United States

Gregg Swanson is a performance coach in Colorado Springs, Colorado. He also coaches health and fitness and business. He works mostly with successful, driven and competitive men who feel there is more to life. He helps them find balance, including balance at work. Gregg holds certifications in NLP, life strategies, lifestyle coaching and wellness coaching. He also writes about mental strength habits, resilience and beating burnout.

$150 to $200 per hour
High performersMental toughness
Dan Remon, life coach in Bangkok

Dan Remon

Performance and life coach for executives and business owners in Bangkok · Bangkok, Thailand

Dan Remon is a performance and life coach in Bangkok who works with executives, entrepreneurs and business owners. He has coached for 25 years and been in business for 23. He holds a degree in human physiology and psychology and trained at health resorts in Thailand, India, Mexico, the UK and Europe. He also runs corporate training on resilience, energy management and self leadership, and offers a men's fitness and performance program.

$90 to $180 an hour
High performersMental toughnessFocus and productivity

Adriana Shilton

Sales performance coach for SaaS account executives

Adriana Shilton is a sales performance coach for SaaS account executives. She spent 20 years as a B2B Account Executive in the US and UK. Her past employers include Salesforce, Groupon in its early days, and Bazaarvoice. She now runs 1:1 coaching and team workshops. Her sessions focus on the mindset, energy, habits and behaviours behind pipeline and deal results. She applies ideas from neuroscience, psychology and physiology to live deals.

$90 to $175 an hour
High performersMental toughnessPeak performance at work
Amy Schloerb, life coach

Amy Schloerb

Mindfulness and mindset coach for actors

Amy Schloerb is a life coach who helps actors with mindset, confidence and mindfulness. He has worked as a professional actress for 20 years in TV, film and commercials. He also produced his own award-winning web series. He coaches under the name The Aligned Actor and uses mindfulness and neuro-linguistic programming. His work centers on auditions, self-doubt and the ups and downs of an acting career.

$80 to $150 an hour
Musicians and performersPerformance anxietyMental toughness
Daniel Domaradzki, spiritual coach in Stoke Gifford

Daniel Domaradzki

Online spiritual and mind coach for meditation and energy healing · Stoke Gifford, Bristol, United Kingdom · Online

Daniel Domaradzki is a spiritual and mental coach who teaches meditation, energy healing and mind hacking online. He works with spiritual seekers, healers, therapists and meditation students, and also with athletes, coaches and entrepreneurs. He has meditated since 2000 and became a certified energy healer in 2007. He also trained in strength and conditioning and has coached world champions and record holders in strength sports. His base is Stoke Gifford, near Bristol.

$70 to $165 an hour
Athletes and sportsMental toughnessHigh performers

Eddie Wardlaw

HYROX and hybrid performance coach in Wokingham, UK · Wokingham, Berkshire, United Kingdom · Online and in person

Eddie Wardlaw is a personal trainer and hybrid performance coach in Wokingham, UK. He trains HYROX and hybrid athletes, as well as beginners and busy professionals. He has over 7 years of coaching experience and competes in HYROX events across Europe. He works from ARC Gym and also coaches online. He holds a NASM Level 3 certification and is an Official HYROX Performance Coach. Some of his clients have lost over 50 kg of fat.

$80 to $175 an hour
Athletes and sportsMental toughness
Gregg Swanson, executive coach

Gregg Swanson

Leadership, sales mindset and communication coach with 20+ years of experience

Gregg Swanson is a coach who works with leaders, sales professionals and business owners on mental strength, leadership, sales and communication. He founded Warrior Mind Coaching and has more than 20 years of experience. He also works at BetterUp. His clients include people from Fortune 500 companies. He offers one-on-one coaching and group workshops. He also covers stress management, emotional resilience and physical fitness.

$150 to $250 an hour
Mental toughnessHigh performersPeak performance at work
Gregory Pal, executive coach

Gregory Pal

Executive coach and VP of Product at an energy company

Gregory Pal is an executive coach who helps leaders grow their clarity, confidence and influence. He has spent more than 25 years leading teams, products and strategy in technology and energy companies. Today he is VP of Product at Mainspring Energy. He is an ICF-certified coach and a marathoner. He coaches part time in his off-hours and works with people where he can make the biggest difference.

$145 to $275 an hour
High performersMental toughnessAthletes and sports

JP Bolwahnn

Fitness and life coach for men over 35

JP Bolwahnn is a fitness and life coach for high-performing men over 35. JP helps men rebuild strength, discipline, confidence, and structure. JP served as a Navy SEAL at 19, played international rugby at 31, and walked on to a Division 1 college football team at 33. JP also worked as a firefighter on Kauai. JP has coached men for more than 20 years and offers a 5 minute Discipline Audit that gives each man a personal scorecard.

$80 to $130 an hour
High performersMental toughness
Jacqueline Connors, life coach in Napa

Jacqueline Connors

Mindset and mental performance coach for anxiety and self-doubt in Napa · Napa · Online and in person

Jacqueline Connors is a mindset and mental performance coach and licensed psychotherapist in Napa. She helps professionals and people in life transitions deal with anxiety, self-doubt, and self-sabotage. She runs Discovery 2.0, her private practice. Before that, she led international projects overseas and held leadership roles in public and private mental health. She has trained and supervised other therapists. Her method works with the subconscious mind to change deep beliefs.

$80 to $150 an hour
Mental toughnessHigh performersPerformance anxiety

James Crozier

Strength and strongman coach in Chelmsford, in person and online · Chelmsford, United Kingdom · Online and in person

James Crozier is a strength coach who runs JC Performance Coaching in Chelmsford. He helps people build strength, move better and train with confidence, from first-time lifters to strongman and strongwoman athletes. He has coached for more than 20 years and has worked with over 300 online clients. His clients range in age from 16 to 78. He trains people face to face at his private strength gym and also coaches online.

$70 to $145 an hour
Athletes and sportsMental toughness

Jason Fitzgerald

Online running coach for marathon and endurance runners · United States · Online

Jason Fitzgerald is an online running coach who helps runners race faster and stay injury free. He has coached since 2010 and has worked with tens of thousands of endurance runners through plans, courses, and virtual coaching. He runs the Strength Running site and podcast. He is a 2:39:32 marathoner and a monthly columnist for Trail Runner Magazine. His training mixes running workouts with strength work.

$80 to $175 an hour
Athletes and sportsMental toughness
Jason Sardo, executive coach in Reston

Jason Sardo

Executive and performance coach for professionals and entrepreneurs in Reston, Virginia · Reston, Virginia, United States

Jason Sardo is an executive, performance and entrepreneurship coach in Reston, Virginia. He helps professionals, executives and founders who feel self-doubt or impostor syndrome. Before coaching, he was a U.S. Secret Service officer, a startup founder and a professional poker player. He holds an MS. His six month Performance Through Balance framework uses performance psychology, habit training and Oura Ring data to track progress.

$140 to $240 an hour
High performersMental toughnessPeak performance at work
Jennifer Vollmann, fitness coach

Jennifer Vollmann

Triathlon and mindset coach for endurance athletes and non-athletes

Jennifer Vollmann is a triathlon and mindset coach who runs Finding Endurance. She works with athletes on training and mindset, and she also coaches non-athletes on mindset. She has raced at four Ironman World Championships, earned a black shirt at Norseman Xtri Worlds, and won the Starvation Extreme Triathlon. Her coaching fits training to each person's personality, motivation style, and life goals. She also leads athlete travel trips, including cycling in the Dolomites and a swim and run trip in Greece.

$75 to $175 an hour
Athletes and sportsMental toughness

Jodie Lowinger

Executive coach and clinical psychologist for CEOs, founders and doctors in Sydney · Sydney, Australia

Dr Jodie Lowinger is an executive coach and clinical psychologist who works with CEOs, founders, senior leaders and doctors. She builds mental resilience and steady high performance. She created The Mind Strength Method, which was named one of the 50 Australian Inventions Changing the World. She founded The Anxiety Clinic and has 20 years in business strategy and leadership consulting. She is based in Bondi Junction, Sydney.

$150 to $275 an hour
Athletes and sportsMental toughnessHigh performers
Julien Lefort, executive coach in Romania

Julien Lefort

Leadership and resilience coach for leaders and people in transition · Romania

Julien Lefort is a leadership and success coach who helps leaders and organizations build strong, resilient teams. He also supports people going through career and life transitions. He has spent 20 years in people development at firms like Société Générale, Adecco and Thomsons Online Benefits. He has worked with over 25 cultures and lived in 4 countries. He holds the PCC credential from ICF and uses tools like DISC, MBTI and EQi2.0.

$150 to $240 an hour
Mental toughness

Katie Masters

Strength and powerlifting coach in Rushden, UK · Rushden, East Midlands, United Kingdom

Katie Masters is a strength coach who works with powerlifters and strength athletes, mostly intermediate lifters who have stopped progressing. She runs Masters in Strength in Rushden, UK. Her coaching draws on a First Class degree in Physics and a PhD in Mental Health. She has also been mentored under Reactive Training Systems and competed as an international athlete. Her roster is currently full, and she is moving from general coaching to a focus on powerlifting.

$90 to $200 an hour
Athletes and sportsMental toughness

Martise Moore

Running and speed coach for athletes and PFT candidates in Los Angeles · Los Angeles, California, United States · Online and in person

Martise Moore is a running and speed coach in the West Los Angeles area. Martise helps athletes, road racers, and military and law-enforcement candidates run faster for sports, races, and physical fitness tests. Martise won four Maryland state hurdle titles and ran track at USC as a scholar-athlete. Before coaching, Martise advised families and fiduciaries on investments. Martise runs GreenRunner and is writing a book on sports confidence.

$75 to $190 an hour
Athletes and sportsMental toughness

Seira Flores

Leadership and mindset coach for startup founders in London · London, England, United Kingdom

Seira Flores is a leadership and mindset coach who works with startup founders, entrepreneurs, corporate executives and nonprofit leaders from London. Seira founded Alkamīe. Before coaching, Seira launched several eCommerce startups and sold the business in 2020. Seira also worked for the County of Los Angeles on systems thinking and project management. Seira holds a psychology degree from UC Berkeley and teaches the Leadership Optimization Formula.

$140 to $250 an hour
High performersMental toughnessPeak performance at work
TC North, business coach in Boulder

TC North

EOS Implementer and performance psychologist for entrepreneurial leadership teams · Boulder, Colorado, United States

TC North, PhD is a Certified EOS Implementer who helps entrepreneurial leadership teams build strong companies. He also coaches leaders through the mental and emotional side of running a business. He started his career teaching elite athletes mental skills, including 31 Olympians and a pro sports team. For over 20 years he has applied that work to entrepreneurs. He is a bestselling leadership author and works from Colorado.

$160 to $290 an hour
Athletes and sportsMental toughnessHigh performers
Wesley Brown, executive coach

Wesley Brown

Executive and mindset coach and retired Navy officer · Online

Wesley Brown is an executive and mindset coach who helps driven professionals lead with clarity under pressure. He spent 25 years as a U.S. Navy Surface Warfare Officer, leading teams in high-stakes settings around the world. He founded Helm and Horizon Coaching, LLC in April 2025. He also coaches endurance athletes with individual training programs. His sessions are held by video and focus on leadership, mindset and self-awareness.

$145 to $275 an hour
Athletes and sportsHigh performersMental toughness
Aleksandra Miciul, life coach in London

Aleksandra Miciul

Life and mental performance coach in London and online · London, United Kingdom · Online and in person

Aleksandra Miciul is a life and mental performance coach who helps athletes, professionals and women who feel stuck or overwhelmed. She is a former Olympic swimmer who then worked 15 years in corporate real estate in London. She coaches on overthinking, confidence, focus and burnout. She works in London and online across the UK and abroad. Her sessions follow a simple path of clarity, a structured plan and steady action.

$105 to $170 an hour
Athletes and sportsMental toughnessHigh performers
Jason Sardo, executive coach in Reston

Jason Sardo

Performance coach for executives and entrepreneurs in Reston, Virginia · Reston, Virginia, United States · Online

Jason Sardo is a performance coach who works with executives, entrepreneurs, and high performers. He is a former Secret Service agent, professional poker player, and tech founder. He founded PTB, Performance Through Balance, and helps clients build confidence, resilience, and calm under pressure. He is based in Reston, Virginia. Every client starts with clinical diagnostics, and he runs a 12-session program built around that data.

$175 to $325 an hour
High performersMental toughnessPeak performance at work

Jess Heiss

Online running and strength coach for everyday athletes · United States · Online

Jess Heiss is an online running and strength coach who helps everyday athletes get stronger and more confident. She runs Sturdy Girl, a coaching business with a weekly podcast and an apparel shop. Her plans mix strength, running, triathlon, nutrition, and mindset work. She builds training around each client's job, stress, and goals. She rejects body shrinking as a goal and focuses on strength and body image.

$85 to $150 an hour
Mental toughness

Larry G. Maguire

Executive coach and work psychologist in Dublin, Ireland · Dublin, Ireland

Larry G. Maguire is a work and organisational psychologist in Dublin, Ireland. He coaches senior leaders, business executives, business owners and career people who want clarity and direction in their work. He runs the Human Performance practice, which teaches mental skills like composure under pressure, decision-making and resilience. He also hosts a podcast and writes articles on the psychology of performance. His coaching focuses on the person, not the business functions.

$130 to $255 an hour
High performersMental toughnessPeak performance at work
Marc Stoecker, career coach in Washington

Marc Stoecker

Career and life coach for mid- to late-career professionals in Washington · Washington, District of Columbia, United States

Marc Stoecker is a career, life and performance coach in Washington, DC. He works mostly with mid- to late-career professionals, leaders and creative changemakers who are going through a transition. He calls his method Embodied Mental Fitness coaching. It blends reflective dialogue, mental fitness practices and experiential learning. He is a Certified Professional Co-Active Coach and a Certified Positive Intelligence Coach. He also brings over 24 years of learning and leadership experience to his work.

$70 to $750 per hour
Mental toughnessHigh performers

Maximum Mileage

Online running coaching for busy marathon and ultra runners · Online

Maximum Mileage is an online running coaching team for busy marathon and ultra runners. The coaches build training plans that adjust when work, family or life gets in the way. The team looks after 90+ athletes across the globe. Every coach is a competitive runner. The team also includes a physiotherapist, a partner nutritionist and a mental performance coach who is a veteran and ultra runner.

$75 to $175 an hour
Athletes and sportsMental toughness
Melissa Clarice, career coach

Melissa Clarice

Career and performance coach for mid-career to senior professionals

Melissa Clarice is a career and performance coach for ambitious professionals. She helps people through career transitions, promotion readiness, and bigger leadership scope. She has a background in talent development, leadership and performance, and she has coached 25+ people. Her clients are mostly mid-career to senior professionals in consulting, tech, finance, or professional services. She also offers free live sessions on mindset and goals.

$100 to $175 an hour
High performersMental toughnessPeak performance at work
Nicole Miller McDaniel, career coach in Atlanta

Nicole Miller McDaniel

Career and performance coach for high achievers in Atlanta · Atlanta · Online and in person

Nicole Miller McDaniel is a career and performance coach in the Atlanta area. She helps high-achieving professionals, performing artists, athletes and founders who feel stuck, burned out or unfulfilled. Nicole is a licensed professional counselor and a Board Certified Coach. Her coaching is directive and solution-focused. She uses psychology-backed strategies to move clients from inaction to action. Sessions run 50 minutes and can be virtual or in person on request.

$100 to $175 an hour
High performersMental toughnessMusicians and performers
Olga Zubko, business coach in France

Olga Zubko

Business and career coach working in four languages from France · France · Online

Olga Zubko is a business and career coach based in France. She coaches professionals, entrepreneurs, and athletes who want more confidence and a stronger mindset. She trained in psychoanalytic coaching and has 15 years of business experience. She works with clients around the world and coaches in English, French, Russian, and Ukrainian. Each session targets one result and ends with clear next steps. When it fits, she also uses personal and business astrology.

$100 to $250 per hour
Athletes and sportsMental toughness
Ronnie Loaiza, fitness coach in Los Angeles

Ronnie Loaiza

Habit change, health and fitness coach in Los Angeles · Los Angeles, California, United States

Ronnie Loaiza is a health and fitness, life and performance coach in Los Angeles. Ronnie helps people who keep starting and stopping their plans for fitness, eating and productivity. The focus is habit building, accountability and steady momentum. Ronnie is a NASM certified personal trainer with training in behavior change, mental toughness, nutrition and pre and post natal fitness. Ronnie teaches that small routines last longer than big starts and short bursts of motivation.

$85 to $160 per hour
Mental toughnessFocus and productivity

Tamara Hanegraaf

HYROX performance coach and sports nutritionist in Melbourne · Melbourne, Australia

Tamara Hanegraaf is a sports nutritionist, personal trainer and HYROX performance coach in Melbourne, Australia. She runs Ember Nutrition and helps people fuel for performance or lose fat in a lasting way. Her clients include beginner endurance athletes and women who want to feel stronger. She holds HYROX Academy certification. Her coaching mixes nutrition, strength and endurance training, and mindset work. She trains for HYROX and half marathons herself.

$95 to $175 an hour
Athletes and sportsMental toughness

Tiago Vespoli

Confidence and mindset coach based in London · London, United Kingdom

Tiago Vespoli is a performance and mindset coach in London. He helps people build discipline, clarity and confidence. He is an endurance athlete, and his triathlon training shapes how he teaches energy management and recovery. He holds Advanced and Master-level Criacional Coaching training and British Triathlon coaching qualifications. His clients include ambitious professionals, business owners and people going through career or personal transitions.

$105 to $170 an hour
High performersMental toughness
Vimari Roman, executive coach in Miami

Vimari Roman

Leadership and career coach for mid to senior professionals in Miami · Miami, Florida, United States

Vimari Roman is a leadership and career coach who helps mid to senior level professionals reach peak performance and move to the next step in their careers. She runs Be Productive Coaching, a boutique firm in Miami, Florida. She spent over 20 years in hospitality before she became a coach. She has coached hundreds of high-performing professionals across many industries. LinkedIn named her a Career Expert in 2019.

$225 to $300 an hour
High performersMental toughnessPeak performance at work
David Bingley, executive coach in Hong Kong

David Bingley

Development coach for leaders and professionals in Hong Kong · Hong Kong · Online and in person

David Bingley is a development coach who works with executives, professionals and entrepreneurs in Hong Kong. He focuses on peak performance, leadership, career and communication. He spent twenty years in international corporate hospitality and ten more as an entrepreneur with startups in hospitality, trading, import and export. He founded In-Vision Coaching. He holds CPCC and PCC credentials and coaches one-on-one and teams. He also runs workshops as a development facilitator.

$150 to $250 an hour
High performersMental toughnessFocus and productivity
Aaron MacIntyre, life coach in Oakland

Aaron MacIntyre

Life and business coach for entrepreneurs in Oakland, California · Oakland, California, United States · Online

Aaron MacIntyre is a life and business coach in Oakland, California. He works one-on-one with entrepreneurs, business owners, athletes and high achievers. His practice centers on mindset development, purpose and accountability. Before coaching, he held leadership roles in military health and training programs, global development, product manufacturing and mental health treatment. Clients meet with him weekly to link their actions to goals, milestones and KPIs.

$100 to $170 an hour
Athletes and sportsHigh performersMental toughness
Kelly Rivera Reyes, life coach

Kelly Rivera Reyes

Life and mental performance coach using NLP and neuroscience tools

Kelly Rivera Reyes is a life and mental performance coach who helps teens and adults with stress, emotional overwhelm, life transitions, and memory challenges. Kelly founded The Balanced Coach and holds an M.S. in Forensic Psychology. Kelly spent more than four years in psychiatric settings working with SPECT brain imaging technology. That work shapes a coaching style built on neuroscience and NLP tools. Kelly also offers executive function and ADHD coaching, and a faith-aligned option.

$80 to $150 an hour
Mental toughnessHigh performersFocus and productivity

Nyiko Masango

HYROX performance and life coach in Tzaneen, South Africa · Tzaneen, Limpopo, South Africa

Nyiko Masango, known as Mr Dynamix, is a life and performance coach in Tzaneen, South Africa. He coaches HYROX and hybrid athletes and holds a HYROX Academy performance coach certification. He is also an endurance athlete, speaker, author and ordained Reverend. He walked 400km from Tzaneen to Johannesburg in 10 days and cycled 2,772km across 9 provinces in 19 days. He founded Theo Life Ministry.

$90 to $180 an hour
Athletes and sportsMental toughness
Shazad Carbaidwala, life coach in Illinois

Shazad Carbaidwala

Accountability and burnout coach in Illinois · Illinois, United States

Shazad Carbaidwala is an accountability and burnout coach in Illinois. He helps individuals and teams build resilience, strengthen identity and perform with purpose, especially during transition or hard times. He has over two decades of experience in public service, corporate leadership and coaching. He works as a FEMA officer, motivational speaker, author and business owner. He is also a championship mindset coach. He is a person in recovery from addiction, and that shapes his coaching.

$100 to $160 an hour
High performersMental toughness
John Locke, financial coach

John Locke

Options trading coach and mentor for income traders · Online

John Locke is an options trading coach and mentor who helps traders build income from the market. He founded Locke In Your Success, LLC in 2006. He teaches his own options strategies and trading performance skills through courses, weekly webinars, memberships, and one-on-one sessions. His firm does not offer trade alerts. It trains traders to make their own decisions and build steady results.

$75 to $150 an hour
Mental toughnessHigh performers
Ulrike Berzau, business coach in Holmdel

Ulrike Berzau

Business and mindset coach for owners and leaders in New Jersey · Holmdel, New Jersey, United States

Ulrike Berzau is a business and mindset coach in Holmdel, New Jersey. She helps business owners, entrepreneurs and leaders grow their companies and reach the next level at work. She also coaches people on sports performance. She built the Mind Strategies program and a 6 Step Business Growth Strategy. She runs separate tracks for equestrian riders and for health care leaders and businesses. Clients can start with a free strategy session.

$125 to $300 an hour
Athletes and sportsHigh performersMental toughness

Joshua Grenell

HYROX and endurance coach in Rochester, Minnesota · Rochester, Minnesota, United States · Online

Joshua Grenell is a strength and conditioning coach who trains HYROX, hybrid and endurance athletes. He has more than a decade of experience. He is a HYROX Academy certified performance coach based in Rochester, Minnesota. Before coaching full time he worked as a nurse and owned gyms. He also wrote the book Fitness First. His coaching packages use TrainingPeaks and include mindset work for athletes.

$80 to $175 an hour
Athletes and sportsMental toughness

Mindy Ash

Business coach and hypnotherapist for entrepreneurs in Las Vegas · Las Vegas, Nevada, United States · Online and in person

Mindy Ash is a business and performance coach in Las Vegas. She helps entrepreneurs, CEOs, and sales professionals remove subconscious blocks and grow their income. She combines clinical hypnotherapy, NLP, and business coaching in a method she calls HypnoCoaching. She has over 30 years of experience and wrote the book Say This, Not That. She has appeared on ABC's Las Vegas Morning Blend. She works with clients in Las Vegas, Henderson, and worldwide by Zoom.

$250 to $325 per hour
High performersMental toughnessPeak performance at work

Rajesh Hari

Executive coach for senior managers moving to Director in Dubai · Dubai, Dubai, United Arab Emirates

Rajesh Hari is an executive and performance coach in Dubai. He helps senior managers move up to Director roles. He is a former VP at Accenture and a former Director at Cognizant. He runs a 6-month program called Vigilant OS. His clients come from Aramco, ADNOC, Accenture and Big 4 firms. He has coached 55+ senior managers into Director roles.

$110 to $200 an hour
High performersMental toughness

Bryce Lewis

Online powerlifting coach and contest prep for all levels · United States · Online

Bryce Lewis is a strength coach and elite powerlifter who works with The Strength Athlete, an online powerlifting coaching team. The team trains lifters at every level, from beginners to world podium finishers. Each athlete gets access to coaches, a performance rehab specialist and a sports performance psychologist. The team has worked with powerlifters for seven years and has served over 600 athletes. Coaching covers technique, training, nutrition and mindset.

$85 to $150 an hour
Athletes and sportsMental toughness

Claire Pagan

HYROX, run and strength coach in Central Florida · Orlando, Florida, United States

Claire Pagan is a performance coach who trains runners, lifters and HYROX athletes through Steadfast Coaching. She holds certifications as a personal trainer, run coach and nutrition coach, plus a Level 2 HYROX Performance Coach credential. She works one on one with clients in the Orlando area of Central Florida. Her coaching includes custom training plans, performance testing and running form analysis. She also builds her coaching around Christian faith.

$95 to $175 an hour
Athletes and sportsMental toughness

Oz Merchant

Business and performance coach for founders and sales pros in Raleigh · Raleigh, North Carolina, United States

Oz Merchant is an entrepreneurship, business and performance coach in Raleigh, North Carolina. Oz helps founders, sales professionals and managers who are playing below their potential. Oz's method is mindhacking, which works on the inner game to lift results on the outside. Oz has trained in SPIN Selling and Sandler Sales Training and serves as a SCORE mentor. Oz also writes articles on how the mind works and how to train it.

$150 to $250 per hour
High performersMental toughness

Bryan Carvalho

Life and performance coach in Seekonk, Massachusetts · Seekonk, Massachusetts, United States

Bryan Carvalho is a life and performance coach in Seekonk, Massachusetts. He helps people work on self-doubt, low confidence, and habits that hold them back. Bryan is a U.S. Army veteran who served in Afghanistan. He now coaches leaders at a Fortune 5 company. He earned his Master MINDSET Coach Certification at Transformation Academy. His coaching joins mind work with body work, including fitness, nutrition, and yoga.

$50 to $75 per hour
Mental toughness
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Side by side

CoachFocusHourly rate range
John HicksMental toughness and High performers$250 to $300 per hour
Amber DeibertHigh performers and Focus and productivity$130 to $275 an hour
Anna HenningsAthletes and sports and Mental toughness$125 to $250 an hour
Coach CassataAthletes and sports and Mental toughness$75 to $100 per hour
Eric BatchlerAthletes and sports and Mental toughness$60 to $160 per hour
Gregg SwansonMental toughness and High performers$200 to $300 an hour
Laura GibertMusicians and performers and Mental toughness$105 to $190 an hour
Lorrine HeadrickAthletes and sports and Mental toughness$90 to $150 an hour
Melanie GoldingMusicians and performers and Performance anxiety$120 to $225 an hour
Rory StarkeyAthletes and sports and Mental toughness$90 to $150 an hour
Wendy RobertsAthletes and sports and Mental toughness$90 to $150 an hour
Will SpriggsHigh performers and Mental toughness$130 to $275 an hour
Dustie GimbletAthletes and sports and Mental toughness$90 to $150 an hour
Jacqueline FioreHigh performers and Mental toughness$150 to $300 per hour
Bree SuttonAthletes and sports and Mental toughness$80 to $155 an hour

Common questions

How much does a performance coach for mental toughness cost?

Most performance coaches charge $106 to $200 per hour or session.

What else do these performance coaches help with?

Common focus areas include high performers, athletes and sports, peak performance at work and performance anxiety.

Prices and research

Other focus areas

Last updated September 2026.

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