Sal Hernandez Jr.
Sales and leadership coach for new sales leaders
| Hourly rate range | $90 to $175 an hour |
|---|---|
| Focus areas | Sales leaders and managersSales teamsSales mindsetNew managersLeadership developmentTeam performanceConflict and difficult conversationsWork-life balanceGoal setting and accountability |
| Works with | Managers and Salespeople |
| Also coaches | Executive coach and Life coach |
| Credentials | Leadership Studies degree; Master's in Organizational Development (in progress), University of the Incarnate Word |
Sal Hernandez Jr. is a sales and leadership coach who helps new and emerging sales leaders. He has spent the last decade building teams and developing leaders. He led large sales organizations at Yelp, USA Today Network and Angi, and worked across tech and digital marketing. He coaches on mindset, accountability and core leadership skills. He is finishing a master's in Organizational Development at the University of the Incarnate Word in Texas.
What Sal helps with
Sal works with sales leaders who are stepping into leadership or leading a team that feels stuck. He helps them lead with clarity and confidence while keeping life balanced.
- Building confidence as a new sales leader
- Communicating with clarity
- Giving feedback to your team
- Having direct conversations
- Setting clear expectations
- Building a team culture where people rise together
- Leading a team that feels stuck
- Balancing work pressure with life
Who Sal works with
Sal works with new and emerging sales leaders. His clients are stepping into a first leadership role or leading a team that is stuck. They want to grow as leaders and take action without overthinking. Many also want life to feel balanced while they chase big goals.
Background and qualifications
Sal has spent the last decade building teams and developing leaders. He led large sales organizations at Yelp, USA Today Network and Angi, and worked across the tech and digital marketing world. He has also been through career pivots, burnout and rebuilding seasons, and he draws on that when he coaches. He holds a Leadership Studies degree and is finishing a master's in Organizational Development at the University of the Incarnate Word in Texas.
Sal Hernandez Jr. pricing
Sal Hernandez Jr. reviews
Sal Hernandez Jr. has a 5.0 out of 5 rating from 16 reviews on Leland, as of September 2026.
The CoachVouch take
Sal coaches new sales leaders using experience from leading large sales teams at Yelp, USA Today Network and Angi.
Best for new sales leaders who want more confidence, clearer communication and a team that wants to follow them.
Common questions
How much does Sal Hernandez Jr. charge?
Coaching with Sal runs $90 to $175 an hour. Message Sal from this page for an exact quote.
What does Sal Hernandez Jr. help with?
Sal Hernandez Jr. helps with building confidence as a new sales leader, communicating with clarity, giving feedback to your team and having direct conversations.
Does Sal Hernandez Jr. have reviews?
Sal Hernandez Jr. has a 5.0 out of 5 rating from 16 reviews on Leland, as of September 2026.
Is Sal Hernandez Jr. certified?
Sal Hernandez Jr. lists: Leadership Studies degree; Master's in Organizational Development (in progress), University of the Incarnate Word.
Does Sal Hernandez Jr. coach new sales leaders?
Yes. He works with new and emerging sales leaders who want to build confidence, communicate clearly and build strong teams.
What leadership skills does Sal focus on?
He focuses on mindset, accountability, giving feedback, having direct conversations, setting expectations and building team culture.
How do I contact Sal Hernandez Jr.?
Send Sal a message from this page. It's free and takes a minute.
Similar coaches to compare
Tick "Compare" to message several coaches at once.
Oechsli
Oechsli is a coaching and marketing firm for financial advisors. It has worked with advisors since 1978. Coaches also work with insurance agents, wholesalers, managers and teams. Clients meet their coach for hourlong sessions twice a month. Each client gets access to the Oechsli Learning Center, which has over 100 role play videos. The coaching draws on over 20 years of firm research on affluent investors and elite advisory teams.
Adriana Shilton
Adriana Shilton is a sales performance coach for SaaS account executives. She spent 20 years as a B2B Account Executive in the US and UK. Her past employers include Salesforce, Groupon in its early days, and Bazaarvoice. She now runs 1:1 coaching and team workshops. Her sessions focus on the mindset, energy, habits and behaviours behind pipeline and deal results. She applies ideas from neuroscience, psychology and physiology to live deals.
Alex Henneberg
Alex Henneberg is a sales coach who helps founders and people new to sales. Alex spent more than 20 years in senior sales roles at Microsoft, BT and Siemens. Alex then founded Spear Sales, a sales coaching and enablement business. The methods Alex teaches have helped more than 150 sales leaders, enterprises and SMEs generate over £1bn of sales and reach 70% win rates. Alex also shows clients how to use AI in the sales process.
Amber Deibert
Amber Deibert coaches enterprise tech sellers on the mental side of performance. She built a method called Work Like You Workout, which links how a person likes to train to how they work best. Her background is in sales enablement and operations, not direct sales. She has run more than 1,000 coaching sessions with enterprise tech sellers. She also writes a weekly newsletter and offers a short quiz that finds a seller's work energy pattern.
Browse related
Last updated September 2026. Request a correction.