Certified performance coaches
281 performance coaches list a coaching credential or degree, 61% of all performance coaches. Certified performance coaches charge $100 to $215 an hour.
Key numbers
- 281 performance coaches list a credential (61% of performance coaches).
- 21 hold the ICF's PCC or MCC credential.
- Certified performance coaches: $100 to $215 an hour.
- Performance coaches with no credential: $90 to $200 an hour.
Credentials performance coaches hold
| Credential level | Coaches (n) |
|---|---|
| Other coaching certification | 229 |
| Graduate degree | 31 |
| ICF Professional Certified Coach (PCC) | 20 |
| ICF Master Certified Coach (MCC) | 1 |
Most common credentials
| Credential | Coaches (n) |
|---|---|
| HYROX Academy certified performance coach | 48 |
| MBA | 16 |
| Certified Professional Coach | 11 |
| Institute for Professional Excellence in Coaching (iPEC) | 9 |
| PhD | 8 |
| Certified Life Coach Institute | 8 |
| Certified High Performance Coach | 7 |
| CTI Co-Active Training Institute | 5 |
| Gallup Certified Strengths Coach | 4 |
| NLP Master Practitioner | 4 |
What certified performance coaches charge
| Group | Hourly rate range |
|---|---|
| Credential listed | $100 to $215 |
| No credential listed | $90 to $200 |
Certified performance coaches to compare
Anna Hennings
Anna Hennings is a mental performance coach who works with athletes, performers, and executives. She holds a master's degree in sport psychology and is a Certified Mental Performance Consultant. She is based in Portland, Oregon, and coaches online across the country. Many of her clients are volleyball players. She teaches skills for handling nerves, staying focused, and building confidence, from the court to the boardroom.
Bree Sutton
Bree Sutton is an athletic performance mindset coach who helps athletes remove the barriers that hold back their best play. She uses a technique called brainspotting to work on brain patterns tied to past negative events, such as a hard fall or a concussion. She is a licensed mental health therapist and a certified mindset coach. Her coaching is not therapy. She also works with actors and performers.
Chadi Nassar
Chadi Nassar is a performance coach for globally mobile professionals and leaders. He works with people in new roles, new cultures, and career or life transitions. He used to design and run coaching programs for leaders across the Middle East and Africa at the Center for Creative Leadership. Before that, he trained sales and retail teams for TAG Heuer and Piaget. He coaches in English, French, Arabic, and intermediate Mandarin.
Coach Cassata
Coach Cassata is a Texas-based coach who guides parents of young athletes through big decisions in youth sports. Coach Cassata also works with athletes on goals, confidence, communication and healthy routines. The background includes time as an international and NCAA Division I athlete, a college track coach, and a certified Texas PE and Health teacher. Coach Cassata has helped develop athletes who advanced to the Olympic level.
Deborah Jordan
Deborah Jordan is a performance, career and business coach in Johannesburg, South Africa. She helps people who want a change, a new direction and a stronger sense of purpose. She is a former senior executive and a Gallup Certified Strengths Coach. Her sessions use the online Gallup assessment and report. She works with graduates, female entrepreneurs and new managers, and she coaches remotely on Teams and Zoom.
Eric Batchler
Eric Batchler is a mental performance and life coach in Loveland, Ohio. He helps athletes, teens, and adults beat slumps, reach goals, and handle performance stress. He has more than 20 years of coaching experience and spent a decade at a Fortune 500 company before running his own business. He wrote the Capacity Series of books and hosts two podcasts. He works one-on-one or with teams.
Geraldine Anathan
Geraldine Anathan is a performance coach in New York who helps leaders and entrepreneurs find balance in their work and personal lives. She has over a decade of experience in peak performance coaching and holds a Harvard master's degree in organizational psychology. She also trained in NLP, integrative hypnosis and strategic intervention. She coaches teams on building psychological safety, using the Google Aristotle project as a base.
Gregg Swanson
Gregg Swanson is a mental strength and peak performance coach for high-performing men and professionals. He built the Warrior Mind coaching framework, which links mindset, body and spirit. He spent years as a personal trainer and worked in sales. In June 1998 he survived an avalanche on Mt. Rainier, and he says it shaped how he coaches mental strength. He also offers coaching for corporate leaders and teams.
Jacqueline Fiore
Jacqueline Fiore is a performance and executive coach in Port St. Lucie, Florida. She helps high-achieving professionals, entrepreneurs, and leaders move toward elite performance. She is a decorated combat veteran and holds a master's degree in Industrial-Organizational Psychology. She is also a Senior Professional in Human Resources. She has more than a decade of experience. Her work uses a structured, data-driven framework to build lasting systems for success.
John Hicks
John Hicks is a performance, life and business coach in Lacey, Washington. He helps clients build focus, mental toughness and steady habits so they can reach their goals. John is a retired Navy SEAL and served in Army Special Forces and Delta Force. He has also worked as a CEO and entrepreneur, and he coaches elite performers. His work centers on clarity, habits and mindset.
Maria Bruce
Maria Bruce is a high-performance coach who works with athletes, artists, founders and professionals. She is a medical doctor and licensed psychotherapist. Her work looks at how pressure, decision-making and personal dynamics affect each other. She has coached Olympic athletes and award-nominated artists, plus people in entertainment, beauty and finance. She founded Optimalist Health and wrote the Mental Training series. Her coaching combines applied psychology with physiological regulation.
Melanie Golding
Melanie Golding is a coach and qualified counsellor who works with musicians and performing artists. She also coaches on anxiety and autism life coaching, and works with teens. She has spent more than 30 years in the music industry as a singer-songwriter and toured the United States and the UK with her albums. She wrote the book 'Facing My Own Music' about the effects of the music industry. She helps artists rebuild confidence and a sense of self.
Samantha Wines
Samantha Wines is a performance, leadership and life coach in Deerfield Beach, Florida. She helps high-performing professionals get through major transitions and keep their careers going without losing their health or relationships. Her whole career has been in sales, in both corporate leadership and her own ventures. She now runs One Shift, where she works with first responders, emerging leaders and busy professionals. She combines coaching with yoga, nutrition and wellness practices.
Anna Roach
Anna Roach is a mindset coach who works with LGBTQ+ athletes. She helps them move past mental blocks and step into their full potential with confidence. Her main offer is a 10 week one-on-one program built around shadow work, boundary work, and higher self work. She treats "athlete" as a state of mind, so clients do not need to be playing a sport now to work with her.
Bella Pecyna
Bella Pecyna is a high performance coach in Illinois who helps women go from stressed-out overachievers to healthy, happy high performers. She worked as a therapist before coaching and has a background in primary care. She holds a master's in clinical social work from the University of Chicago. She uses a 4-step signature framework and brings faith into her work with clients.
Kiley Ellefson
Kiley Ellefson is an anxiety and breathwork coach in Nevada who helps athletes, athletic coaches, first responders, and performers and artists. Kiley is also a marriage and family therapy intern and is training toward mental performance and Associate Certified Coach credentials. Kiley began coaching to bring therapy knowledge and skills into work on performance and daily life. Sessions follow three stages: Awareness, vision, and action. A free consultation is available.
Whitney Uland
Whitney Uland is a celebrity coach who helps actors, artists, creatives and influencers build fame. She is also an actor, writer and filmmaker with a BFA in musical theatre from a New York program. She signed with a top Hollywood agency after she learned to build what she calls Celebrity Energy. She now teaches that skill through courses, a 6-month mentorship and private coaching. She hosts the How to Be Famous podcast.
Andy Culbertson
Andy Culbertson is a St. Louis coach who works with mid-career professionals, entrepreneurs, and athletes who feel overloaded. He is a board certified health and wellness coach with a background in business, leadership, and sport. He focuses on overthinking, self-doubt, burnout, and stress. His sessions follow the client's agenda instead of a script or worksheet. Clients build a plan they practice between sessions.
Austin Causey
Austin Causey is a coach who helps amateur and professional soccer players handle career transitions. He founded Navigating Stages in 2025. He is also an active professional soccer player with more than 5 years in the pro game. He came up in the New England Revolution Academy and joined the New York Red Bulls organization in 2025. He helps athletes find clarity and confidence before a move, an injury, or life after the game.
Kashaif Khan
Kashaif Khan is a life, executive and performance coach who helps people rise above hard times and build lives of personal mastery and peak performance. Kashaif runs Rise to Iconic. Kashaif draws on 25+ years in music and entertainment, plus a decade in finance and a decade in Human Resources. Kashaif uses a process called success conditioning. Kashaif also works with leaders and teams on communication and productivity.
Nidhi Nidhi
Nidhi Nidhi is a life, leadership and performance coach in Windsor, Ontario. She helps high-capacity professionals, including executives and founders, who know what to do but do not follow through. Her practice, Verve and Thrive, focuses on the gap between intention and action. She uses nervous system tools and a framework she built called the 60-Second Neural Reset. She holds an MBA.
Alain Phillips
Alain Phillips is a performance, life and relationship coach based in Playa del Carmen, Mexico. He helps people lower stress, gain emotional clarity and improve their personal and professional relationships. He has more than 16 years of experience. He created his own method, called Emotional Perspective Coaching. He is also a HeartMath Certified Trainer. He writes about moving out of fear, anger, sadness and overwhelm toward a more positive focus.
Gregg Swanson
Gregg Swanson is a performance coach in Colorado Springs, Colorado. He also coaches health and fitness and business. He works mostly with successful, driven and competitive men who feel there is more to life. He helps them find balance, including balance at work. Gregg holds certifications in NLP, life strategies, lifestyle coaching and wellness coaching. He also writes about mental strength habits, resilience and beating burnout.
Isabelle Powers
Isabelle Powers is a performance, business and life coach in San Diego, California. She works with young career women who want to move their lives and careers to the next level. She holds an MBA and is a Certified Professional Coach. She also has training in neuro-linguistic programming (NLP) and completed the UC Berkeley course The Science of Happiness. She has written short articles that help people decide if and when to try coaching.
Janet Fisher
Janet Fisher is a performance, career and life coach in Carlsbad, California. She coaches success-oriented people who feel stuck and want to move forward. Her work focuses on overcoming challenges, improving mindset and reaching the outcomes clients want. She holds a BA in Psychology and an MA in Counseling Psychology. She also trained at Health Coach Institute. She writes on procrastination, handling life setbacks and leaving a toxic job.
Joe Bukartek
Joe Bukartek is a performance, executive and life coach in Delaware. He works with successful men and women in their 30s to 50s. His clients want to focus their energy and live more intentionally. He helps them match their priorities to how they spend their time. Joe is a Board Certified Coach and an Energy Leadership Index Master Practitioner. He trained through the Institute for Professional Excellence in Coaching and writes articles on intentional living.
Kika Cicmanec
Kika Cicmanec is a life and mental performance coach who works with athletes, actors, artists, directors and other entertainment professionals. Kika is a former high-level athlete and holds a PCC credential from the ICF. Kika also holds a certified tennis coach credential and master's degrees in performing arts and psychology. The focus is on building a stronger mindset that leads to lasting change in performance and daily life.
Loreta Vatamanu
Loreta Vatamanu is a performance, leadership and career coach in Bucharest, Romania. She works one-on-one with early leaders, mid-level managers and seasoned professionals who are at career checkpoints. Her clients want clarity, confidence and a real plan to move forward. She has written articles on coaching middle managers, managing former peers after a promotion and building leadership presence. She is an ICF member, a CIPD associate and a Design Thinking facilitator.
Mark Bodo
Mark Bodo is a life, health and fitness, and performance coach in Johnson City, Tennessee. He helps athletes with the mental side of their sport. He also works with teams on cohesion and success. He coaches non-athletes who want to reach life and health goals and get past limiting beliefs. He holds a master's degree and is a Certified Sports Psychology Coach.
Matt Jakstis
Matt Jakstis is a performance, business and life coach in San Diego, California. He helps people reach peak performance in their personal and professional lives. He works with entrepreneurs at every stage of building a business. He also teaches proven tools for mental health. Matt wrote the book The Ultimind System, and he holds certifications in hypnotherapy and NLP.
Common questions
How many performance coaches are certified?
61% of performance coaches list a coaching credential or degree.
Do certified performance coaches charge more?
Certified performance coaches charge $100 to $215 an hour, compared with $90 to $200 for performance coaches with no credential.
What is the top performance coach credential?
The International Coaching Federation's MCC is the highest coaching credential, followed by the PCC and ACC.
More on performance coaches
Last updated September 2026.