Product People

Product management coaching, consulting and training for product people

Career CoachOnline$75 to $150 an hour
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Hourly rate range$75 to $150 an hour
Focus areas
Interview coachingResume and LinkedInCareer changeTech careersPromotions and advancementCEO and founder coachingLeadership developmentStrategy and decision makingTech and engineering leadersStartups and foundersOperations and systems
Works withFounders and business owners, Executives, Managers and Professionals
Also coachesExecutive coach and Business coach
SessionsOnline

Product People is a product management consultancy that coaches product managers, founders and product leaders. It began in 2012. The team offers one-to-one coaching online, CV and cover letter reviews, interim product staff and team training. It has trained hundreds of product managers in companies and UK government. Jock Busuttil, who wrote The Practitioner's Guide To Product Management, leads much of the coaching. Sessions run for one hour and stay confidential.

What Product helps with

Product People helps product managers grow their skills and careers. It also helps founders and executives with product thinking and strategy.

  • Learning a specific product management skill
  • Working through a business problem
  • Building a product strategy
  • Planning a personal career development path
  • Preparing for product manager interviews with mock interviews
  • Getting a first product manager role right
  • Moving up as a product leader
  • Building a product team and product culture

Who Product works with

Clients include people new to product management, experienced product managers and product leaders. The team also coaches founders and C-level executives. Some clients have a manager who is not a product person and want someone who understands the work. Companies and self-funded individuals can both book.

How Product works

Coaching is one-to-one and runs in one-hour sessions held online. Sessions are private. Clients can book single sessions or a pack of 6 sessions, and the pack gives 6 sessions for the price of 5. Sessions can cover skills, strategy, career planning or interview prep. The team also offers subsidised rates for self-funded individuals.

Background and qualifications

Product People is a product management consultancy founded in 2012. It began by helping technology teams find freelance product managers at short notice. Today it also coaches, trains and reviews team practices. The team has trained hundreds of product managers in companies and UK government. Jock Busuttil wrote The Practitioner's Guide To Product Management. His clients include product leaders at Prolific, Napo and Saberr. The consultancy has helped scores of companies with product discovery, prototyping and finding product-market fit.

Product People pricing

Hourly rate range
$75 to $150 an hour

Programs and services

  • One-to-one product management coaching online
  • Pack of 6 coaching sessions
  • CV and cover letter review
  • Mock interview preparation
  • Interim product managers and leaders
  • People, product and process review
Have a question for Product? Ask about availability, price or fit.Message Product

Product People reviews

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The CoachVouch take

Product People combines coaching with interim product staff and team training, and its lead coach wrote a book on product management.

Best for product managers and product leaders who want coaching from people who have run product teams.

Common questions

How much does Product People charge?

Coaching with Product runs $75 to $150 an hour. Message Product from this page for an exact quote.

What does Product People help with?

Product People helps with learning a specific product management skill, working through a business problem, building a product strategy and planning a personal career development path.

Does Product People coach online?

Sessions are online.

Are the coaching sessions online?

Yes. Product management coaching sessions are held online and stay confidential.

Can I buy a pack of coaching sessions?

Yes. A pack has 6 one-hour sessions for the price of 5.

How do I contact Product People?

Send Product a message from this page. It's free and takes a minute.

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Last updated September 2026. Request a correction.

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