
Erica Friedman
Pre and postnatal fitness coach for moms in San Diego
| Hourly rate range | $110 to $190 an hour |
|---|---|
| Focus areas | |
| Works with | Women and Parents |
| Based in | San Diego, California, United States |
| Sessions | Online and in person |
| Credentials | NASM Certified Personal Trainer (CPT); Certified Pre- & Postnatal Coach (CPPC); Pregnancy & Postpartum Corrective Exercise Specialist (PCES) |
| Practice | Erica Friedman Wellness |
Erica Friedman is a pre and postnatal fitness coach who helps women at every stage of motherhood build strength and confidence. She focuses on whole body strength training for the core and pelvic floor. She works one-on-one by video and trains clients in person around San Diego. She also bridges the gap between rehab and athletic performance. Her own two postpartum recoveries shaped how she coaches.
What Erica helps with
Erica helps moms train safely during pregnancy and after birth. She works on core and pelvic floor strength and on moving well with more energy.
- Staying active during pregnancy
- Early postpartum recovery and gentle exercise
- Core and pelvic floor strength
- Breathing and core tension after birth
- Bridging the gap between rehab and athletic performance
- Building confidence in your body after birth
- Finding workout motivation postpartum
Who Erica works with
Erica works with women in all phases of motherhood, from pregnancy through postpartum. Her clients include women who want to bridge the gap between rehab and athletic performance. She also runs community meetups and workouts for moms.
How Erica works
Erica uses a thoughtful progression that starts with breathing and pelvic floor education, then builds into whole body strength training. Early postpartum work centers on rest, gentle movement and mobility, and slowly adding strength. She teaches a four part breathing progression to rebuild core tension from the bottom up. She does not focus on fixing your body or returning to a pre-pregnancy body.
Background and qualifications
Erica became a pre and postnatal coach after her first pregnancy in 2018. She found few resources on long-term core and pelvic floor training. She worked with a pelvic floor physical therapist during her own recovery and began taking courses on pregnant and postpartum bodies. She holds NASM certifications as a personal trainer, a pre- and postnatal coach, and a pregnancy and postpartum corrective exercise specialist. She is based in San Diego and has been featured on multiple podcasts.
Erica Friedman pricing
Programs and services
- One-on-one virtual personal training
- Consultations
- Mobile personal training in San Diego
- Community meetups and workouts
- Online support
Erica Friedman reviews
The CoachVouch take
Erica combines NASM pre and postnatal certifications with her own two postpartum recoveries and a focus on pelvic floor training.
Best for pregnant and postpartum women who want strength training built around core and pelvic floor health.
Common questions
How much does Erica Friedman charge?
Coaching with Erica runs $110 to $190 an hour. Message Erica from this page for an exact quote.
What does Erica Friedman help with?
Erica Friedman helps with staying active during pregnancy, early postpartum recovery and gentle exercise, core and pelvic floor strength and breathing and core tension after birth.
Does Erica Friedman coach online?
Erica is based in San Diego, California, United States. Sessions are online and in person.
Is Erica Friedman certified?
Erica Friedman lists: NASM Certified Personal Trainer (CPT); Certified Pre- & Postnatal Coach (CPPC); Pregnancy & Postpartum Corrective Exercise Specialist (PCES).
Does Erica Friedman train clients in person?
Yes. She offers mobile training in San Diego. She also offers one-on-one virtual training and consultations.
Does Erica focus on getting a pre-pregnancy body back?
No. Her focus is on strength, healing, and confidence, not on fixing your body or returning to a pre-pregnancy body.
How do I contact Erica Friedman?
Send Erica a message from this page. It's free and takes a minute.
Similar coaches to compare
Tick "Compare" to message several coaches at once.

Holly Roser
Holly Roser is a personal trainer and the founder of Holly Roser Fitness. She trains women in San Mateo, San Francisco and the wider Bay Area. Her team focuses on women's wellness, weight loss and injury recovery. She has 17+ years of experience and has been featured in the New York Times. Clients can train in her private San Mateo studio, at home in the Bay Area or New York City, or online.

Andrea Allen
Andrea Allen is a personal trainer and nutrition coach who helps moms get fit and healthy after having babies. She runs Deliciously Fit N Healthy and holds a hormone certification. She built the Make Fit Simple Method, which looks at nutrition, hormones, the nervous system, training and core health together. She also hosts a weekly podcast and offers a Diastasis Recti core guide. Her clients include moms who are many years past having a baby.

Brianna Battles
Brianna Battles is a strength and conditioning coach who works with pregnant and postpartum athletes. She founded Pregnancy & Postpartum Athleticism and has coached for over 20 years. She has taught thousands of coaches around the world how to train women through pregnancy and after birth. She runs online fitness programs and a certification course for coaches. She also co-owns a jiu jitsu gym in Eagle, Idaho, and hosts the Practice Brave Podcast.

Erica Ziel
Erica Ziel is a prenatal and postpartum fitness coach and trainer. She helps women who are planning a pregnancy, are pregnant, or are recovering after birth. She created Knocked-Up Fitness and Core Rehab, and she built the Push Prep Method for the pushing stage of labor. She focuses on deep core and pelvic floor strength, with Pilates-based workouts. She also trains other instructors through her own certification course.
Browse related
Last updated September 2026. Request a correction.