Dianne "D" Surman
Leadership and transformation coach in Toronto for emerging and senior leaders
| Hourly rate range | $175 to $300 an hour |
|---|---|
| Focus areas | Leadership developmentNew managersTeam performanceTransitions and new rolesPurpose and directionConfidence and self-esteemLife transitionsLeadership and team building |
| Works with | Managers, Executives and Professionals |
| Also coaches | Life coach and Business coach |
| Based in | Toronto, Canada |
| Credentials | Co-Active Coach Certification (in progress); ICF Certification (planned) |
| Practice | Development Toolbox Inc. |
Dianne "D" Surman is a Toronto coach who works with emerging, new and senior leaders, and with teams. She also coaches people who feel stuck at a turning point in career or life. Before coaching, she spent 35 years in the Consumer Packaged Goods industry developing leaders and teams. She also has 25 years in learning and development and runs Development Toolbox Inc. She is finishing her Co-Active Coach Certification.
What Dianne helps with
Dianne works with people at a pivotal point in their career or life who want to find and live their purpose. She also supports leaders and teams.
- Feeling stuck at a career or life turning point
- Finding and living your purpose
- Building confidence
- Sharpening focus on what matters most
- Exploring values and limiting perspectives
- Turning goals into action and accountability plans
- Developing new and senior leaders
- Building stronger teams
Who Dianne works with
Dianne coaches emerging leaders, new leaders and senior leaders. She also works with teams. Her clients include people at a pivotal point in career or life, and people going through a reinvention. She also supports other coaches across North America.
How Dianne works
Dianne works as a thought partner alongside the client. Coaching starts with a free 30-minute chemistry session. Clients then complete pre-work that includes a client profile, a Wheel of Life and a values exercise. Next comes a 90 to 120 minute discovery session. It covers values, purpose, goals, inner resources and possible saboteurs. The session ends with a roadmap that has action and accountability plans.
Background and qualifications
Dianne spent 35 years in the Consumer Packaged Goods industry, developing leaders and teams. She also has 25 years of experience in learning and development. She is Managing Director and Facilitator at Development Toolbox Inc. There she diagnoses learning needs, builds core skills curricula and delivers training in person or virtually. She is now completing the Co-Active Coach Certification, with ICF Certification to follow.
Dianne "D" Surman pricing
Programs and services
- Free 30-minute intro session
- 90 to 120 minute discovery session
- One-on-one coaching
- Team coaching
- Learning and development facilitation
Dianne "D" Surman reviews
The CoachVouch take
Brings 35 years of leadership development in consumer packaged goods and 25 years in learning and development to her coaching.
Best for emerging and senior leaders, or professionals at a career turning point, who want clearer purpose and focus.
Common questions
How much does Dianne "D" Surman charge?
Coaching with Dianne runs $175 to $300 an hour. Message Dianne from this page for an exact quote.
What does Dianne "D" Surman help with?
Dianne "D" Surman helps with feeling stuck at a career or life turning point, finding and living your purpose, building confidence and sharpening focus on what matters most.
Is Dianne "D" Surman certified?
Dianne "D" Surman lists: Co-Active Coach Certification (in progress); ICF Certification (planned).
Does Dianne offer a free first session?
Yes. She offers a free 30-minute session to get to know each other and see if it is a fit.
Does Dianne coach teams as well as individuals?
Yes. She works with teams, and with emerging, new and senior leaders.
How do I contact Dianne "D" Surman?
Send Dianne a message from this page. It's free and takes a minute.
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Last updated September 2026. Request a correction.