Adam Thomas
Executive and leadership coach for product managers and product teams
| Hourly rate range | $100 to $175 an hour |
|---|---|
| Focus areas | |
| Works with | Founders and business owners, Managers and Professionals |
| Also coaches | Business coach |
| Credentials | altMBA |
Adam Thomas is an executive and leadership coach who helps product managers and product teams make better decisions. He started as a founder of a gaming news site and later built a startup that linked people to video game careers. He also speaks and writes on product topics, and he created Survival Metrics, a roadmap for deciding when to push, pivot, or stop.
What Adam helps with
Adam works with product leaders and teams on how they decide what to build and how they work. He also helps with product strategy and leadership questions.
- Excelling in product management
- Hiring a first product development manager
- Fixing a product manager who is not performing
- Making product strategy clear
- Deciding when to push forward, pivot, or stop an initiative
- Making fast, data-informed decisions that are politically safe
Who Adam works with
Adam works with product development managers and product teams. He also works with founders. His clients are people who make product decisions that affect a whole organization, and who want better answers on strategy, hiring, and team performance.
How Adam works
Adam uses Survival Metrics, a roadmap he created for product managers and teams. It helps them see when to push an initiative forward, when to pivot, and when to stop it completely. The goal is fast, politically safe decisions that rely on data.
Background and qualifications
He began his career as founder of The Gamer Studio, a gaming news website. He later founded Arcade School, a startup that connected people with career paths in video games. He has spoken at Wizeline, Product Led Growth, Mind the Product, and Denver Startup Week. He writes for BuiltIn, Mind The Product, ProductPlan, and Product School. He holds an altMBA credential.
Adam Thomas pricing
Adam Thomas reviews
The CoachVouch take
A former startup founder with 15 years in product who built Survival Metrics, a roadmap for deciding when to push, pivot, or stop an initiative.
Best for product managers and product teams who want clearer strategy and faster, data-informed decisions.
Common questions
How much does Adam Thomas charge?
Coaching with Adam runs $100 to $175 an hour. Request an intro for an exact quote.
What does Adam Thomas help with?
Adam Thomas helps with excelling in product management, hiring a first product development manager, fixing a product manager who is not performing and making product strategy clear.
Is Adam Thomas certified?
Adam Thomas lists: altMBA.
Does Adam Thomas have experience as a founder?
Yes. He founded The Gamer Studio, a gaming news website, and Arcade School, a startup that connected people with video game career paths.
What is Survival Metrics?
It is a roadmap Adam created for product managers and teams. It shows when to push forward, when to pivot, and when to stop an initiative.
How do I contact Adam Thomas?
Request an intro on this page. It's free, and we'll connect you with Adam and, if you want, 2 or 3 similar coaches to compare.
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Last updated September 2026. Request a correction.