Justin Henriksen
Executive coach for CEOs scaling software and SaaS companies
| Hourly rate range | $130 to $255 an hour |
|---|---|
| Focus areas | CEO and founder coachingLeadership developmentTeam performanceStrategy and decision makingTech and engineering leadersScaling and growthSalesOperations and systemsStartups and founders |
| Works with | Founders and business owners and Executives |
| Also coaches | Business coach |
| Credentials | David Eccles School of Business |
| Practice | Fenix Venture |
Justin Henriksen is an executive coach and business advisor who helps CEOs and their teams scale software and SaaS companies. He has more than 20 years of experience in SaaS, AI, services and line-of-business software. He led a team of consultants at Microsoft and later served as CEO of several companies. In 2024 he left the CEO role to run Fenix Venture full time. He helps leaders grow their companies and themselves at the same time.
What Justin helps with
Justin works with CEOs and their teams on growing software companies while building their own leadership skills.
- Scaling software and SaaS companies
- Building recurring revenue models
- Improving gross margin and profitability
- Raising profitability of professional services lines
- Growing customer acquisition, cross-sell and deal size
- Planning acquisitions and operational discipline
- Connecting AI, analytics and cloud to business results
- Aligning strategy, culture and leadership
Who Justin works with
Justin advises and coaches CEOs and their teams, mainly in software, SaaS and AI companies. His experience covers founder-led, PE-backed and global tech companies. He also worked with executives and technical teams leading large transformation projects while at Microsoft.
Background and qualifications
Justin has spent more than 20 years leading, scaling and advising SaaS, AI, services and line-of-business software companies. At Microsoft he led a team of consultants and served as a hands-on advisor and coach to executives and technical teams leading large transformations. He then became CEO of multiple organizations. He has worked as a software engineer, sales and marketing leader, technologist and C-suite executive. In 2024 he stepped out of the CEO seat to focus full time on Fenix Venture, his advisory and execution firm.
Justin Henriksen pricing
Programs and services
- Executive coaching for CEOs and their teams
- Strategic advisory and execution through Fenix Venture
Justin Henriksen reviews
The CoachVouch take
He coaches CEOs after running software companies himself, including one revenue jump from $440K to $1.2M a month in 8 months.
Best for CEOs of software and SaaS companies who want to scale the business and their own leadership.
Common questions
How much does Justin Henriksen charge?
Coaching with Justin runs $130 to $255 an hour. Message Justin from this page for an exact quote.
What does Justin Henriksen help with?
Justin Henriksen helps with scaling software and SaaS companies, building recurring revenue models, improving gross margin and profitability and raising profitability of professional services lines.
Is Justin Henriksen certified?
Justin Henriksen lists: David Eccles School of Business.
Does Justin Henriksen only work with tech companies?
His experience is in SaaS, AI, services and software companies across multiple industries. He works with CEOs and their teams on scaling.
How do I contact Justin Henriksen?
Send Justin a message from this page. It's free and takes a minute.
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Last updated September 2026. Request a correction.