Sounding Board
Leadership coaching and mentoring for companies and individual leaders
| Hourly rate range | $160 to $275 an hour |
|---|---|
| Focus areas | New managersLeadership developmentTeam performanceTech and engineering leadersLeadership and team building |
| Works with | Executives, Managers and Professionals |
| Also coaches | Business coach |
| Based in | United States |
| Sessions | Online |
Sounding Board is a leadership coaching and mentoring company. It sells mainly to employers who want to build stronger leaders, and it also offers coaching to individuals. Programs include one-on-one coaching, group coaching and mentoring software. It works with new managers, high-potential employees, technology leaders and change leaders. BTS acquired the company to serve global clients, from executives to frontline staff. It also runs an on-demand coaching module inside its software.
What Sounding helps with
Sounding Board helps organizations close leadership gaps at every level. It also coaches individuals who want to grow as leaders.
- Helping new managers succeed from the start
- Developing technology leaders
- Keeping high-potential employees and building their leadership skills
- Growing emerging leaders from underrepresented groups
- Building skills to lead and influence change
- Moving individual contributors into leadership
- Running internal mentoring programs
Who Sounding works with
Most clients are employers that want to develop their leaders. Teams come from technology, professional services, government and education, healthcare, financial services and retail. Individuals can also sign up for personal coaching to build their leadership skills.
How Sounding works
Sounding Board offers several formats. One-on-one coaching pairs leaders with experts from its global coach network. Group coaching comes as Leadership Labs and Leadership Studios, and the Studios add to an existing development program. Its software has a mentoring module and an on-demand coaching module for extra support when leaders need it. Products are grouped as Expand for internal programs, Guide for external coaching and Transform for both.
Background and qualifications
BTS acquired Sounding Board so it could serve global companies from executive to frontline coaching needs. The company runs a network of external coaching experts and also provides software for mentoring and on-demand coaching. Its work covers leadership development for technology, professional services, government and education, healthcare, financial services and retail. It also publishes a blog, webinars, podcasts and client stories on leadership.
Sounding Board pricing
Programs and services
- One-on-one coaching
- Group coaching Leadership Labs
- Group coaching Leadership Studios
- Mentoring software module
- On-demand coaching module
- Individual coaching program called Accelerate
Sounding Board reviews
The CoachVouch take
Combines coaching from a global expert network with mentoring and on-demand coaching software, and is now part of BTS.
Best for companies that want to build leaders at every level with coaching and mentoring software.
Common questions
How much does Sounding Board charge?
Coaching with Sounding runs $160 to $275 an hour. Request an intro for an exact quote.
What does Sounding Board help with?
Sounding Board helps with helping new managers succeed from the start, developing technology leaders, keeping high-potential employees and building their leadership skills and growing emerging leaders from underrepresented groups.
Does Sounding Board coach online?
Sounding is based in United States. Sessions are online.
Does Sounding Board coach individuals or only companies?
It mainly sells to employers. It also has a personal coaching offer for individuals who want to build leadership skills.
Does Sounding Board offer group coaching?
Yes. It runs Leadership Labs and Leadership Studios, which are group coaching formats. The Studios add to an existing leadership development program.
How do I contact Sounding Board?
Request an intro on this page. It's free, and we'll connect you with Sounding and, if you want, 2 or 3 similar coaches to compare.
Similar coaches to compare
Tick "Compare" on any coach to add them to your intro request.

Bala M.
Bala M. is an interview and leadership coach for software engineers, engineering managers, and founders. Bala is a Director of Engineering at Lyft and worked at SAP for 8 years before that. Bala has interviewed hundreds of engineering managers, senior managers, and staff engineers, so coaching comes from sitting on both sides of the hiring table. Sessions cover technical interviews, career transitions, promotions, and building strong teams.

Jay Floyd
Jay Floyd is a leadership coach for technical managers who moved into people leadership. He is a former Engineering Manager, Data Platforms at Zapier, with 15+ years in data engineering and technical leadership. He has coached 60+ leaders and professionals, many in tech and high-growth companies. His clients build a People Leadership OS, a leadership system shaped by how they think, communicate, decide and handle pressure.

Jeff Doering
Jeff Doering is a leadership coach who works with new managers and engineers. He has more than 30 years of corporate engineering leadership and holds a Ph.D. in engineering. He has over 300 U.S. patents. Jeff helps leaders run better discussions, handle conflict, and grow influence without authority. He also works on team alignment and decision quality. He does not currently take clients in the automotive industry.

Karthik Raman
Karthik Raman is a product management coach. He helps people break into product roles, grow as early career PMs, and lead product teams. He is a Director of Product at LinkedIn with 15 years in product management. He co-leads LinkedIn's Associate Product Manager program and runs its recruiting and onboarding. He takes a limited number of clients at a time.
Browse related
Last updated September 2026. Request a correction.