Donna Serdula
LinkedIn profile writer and career branding for job seekers and executives
| Hourly rate range | $120 to $225 an hour |
|---|---|
| Focus areas | Resume and LinkedInPromotions and advancementMilitary transitionExecutive presence and communication |
| Works with | Executives, Professionals and Veterans |
| Also coaches | Executive coach |
| Based in | United States |
| Practice | LinkedIn Makeover (Vision Board Media) |
Donna Serdula runs LinkedIn Makeover, a service of Vision Board Media that writes and brands LinkedIn profiles and resumes. She works with job seekers and executives who want a stronger career story. Her team also builds LinkedIn company pages and profiles for employees. She wrote a For Dummies book on LinkedIn and hosts the Dream Big Conversations podcast. She also offers resources for veterans and military professionals.
What Donna helps with
Donna and her team help people present their skills and results clearly on LinkedIn and in resumes. They also help companies show a consistent brand on LinkedIn.
- Writing a LinkedIn profile that shows your value
- Building an executive brand
- Developing an accomplishment-driven resume
- Refreshing a past LinkedIn profile or resume
- Branding a company page on LinkedIn
- Creating consistent LinkedIn profiles for a team's employees
- Shaping your career story for the next chapter
- Building a personal brand
Who Donna works with
Clients include job seekers, executives and career professionals who want to move ahead in their careers. Veterans and military professionals have their own set of resources. Companies also hire the team to brand their business pages and their employees' profiles.
Background and qualifications
Donna Serdula leads Vision Board Media, which runs LinkedIn Makeover. The team writes LinkedIn profiles, resumes, bios and company pages. She is the author of a For Dummies book on LinkedIn. She also hosts the Dream Big Conversations podcast. Her site offers free tools, including a LinkedIn headline generator, a text formatter and a personal brand assessment.
Donna Serdula pricing
Programs and services
- LinkedIn profile writing
- Executive branding
- Resume development
- LinkedIn and resume branding package
- Brand refresh for returning clients
- LinkedIn company page branding
Donna Serdula reviews
The CoachVouch take
Wrote a For Dummies book on LinkedIn and runs a team that brands both individuals and companies on LinkedIn.
Best for executives and job seekers who want a professionally written LinkedIn profile and resume.
Common questions
How much does Donna Serdula charge?
Coaching with Donna runs $120 to $225 an hour. Message Donna from this page for an exact quote.
What does Donna Serdula help with?
Donna Serdula helps with writing a LinkedIn profile that shows your value, building an executive brand, developing an accomplishment-driven resume and refreshing a past LinkedIn profile or resume.
Does Donna Serdula help companies as well as individuals?
Yes. Her team brands company pages on LinkedIn and writes profiles for a company's employees.
Does Donna Serdula offer resources for veterans?
Yes. Her site has a special set of resources for veterans and military professionals.
How do I contact Donna Serdula?
Send Donna a message from this page. It's free and takes a minute.
Similar coaches to compare
Tick "Compare" to message several coaches at once.

Inbar G.
Inbar G. coaches software engineers, engineering managers, product managers and other tech roles on interviews, resumes and leadership. Inbar is a Senior Engineering Manager at DocuSign and a former Senior Software Engineer at Microsoft. Inbar has run over 100 interviews and has managed people for 17 years. Inbar also mentors veterans who want to move into tech and helps them improve their resumes.
Lenora Lassiter
Lenora Lassiter is a career coach and Christian life coach who runs Pivot Coach. She helps women find their purpose and build a plan to reach it. Some of her clients stay in corporate and move up. Others get ready to start a self-employed career. She is a Certified Professional Life Coach and a Certified Professional Resume Writer. She also serves military service members, veterans, and organizations.

Aamna K.
Aamna K. coaches product managers, managers of PMs, and product operations managers on interviews and career moves. She is a Lead Product Manager at Meta and has worked in product at ServiceNow, Intuit, DoorDash, and Nike. She has interviewed and mentored more than 50 PM candidates across levels L3 to L7. She has also hired on hiring committees and screened hundreds of resumes. She holds an MBA from UC Berkeley Haas.

Adrian C.
Adrian C. is a career coach and mentor who helps people get into consulting and grow in their roles. He is a former BCG Associate Director who built digital and data platform strategies for public and private groups in Saudi Arabia. He sat on the BCG interviewing team, so he knows case interviews from the inside. He has reviewed CVs for dozens of candidates, from entry level to experienced hires. He works from the United Arab Emirates.
Browse related
Last updated September 2026. Request a correction.