Chip Griffin
Business coach for PR and marketing agency owners
| Hourly rate range | $85 to $160 an hour |
|---|---|
| Focus areas | |
| Works with | Founders and business owners |
| Practice | Small Agency Growth Alliance (SAGA) |
Chip Griffin is a business coach and advisor for PR and marketing agency owners. He advises on growth, positioning, staffing and M&A through the Small Agency Growth Alliance. His Build to Own approach starts with what the owner wants from the agency today, then builds backward. More than 1,200 agency owners read his weekly perspective. He also hosts two podcasts and offers tools like an agency health assessment and a PR agency valuation calculator.
What Chip helps with
Chip helps agency owners get more time, money and satisfaction from their businesses. He focuses on owners who want the agency to serve their life now, not only a future buyer.
- Growing an agency profitably
- Positioning a PR or marketing agency
- Staffing decisions
- Mergers and acquisitions
- Setting work hours and time boundaries
- Choosing the clients they want to serve
- Defining personal financial goals beyond the business
- Staying positioned for a future sale
Who Chip works with
Chip works with owners of PR and marketing agencies. These are owner-led agencies where the founder wants more control over hours, income and client mix. His clients want a business that works for them today and stays ready for whatever comes next.
How Chip works
Chip uses a framework called Build to Own. It starts with what the owner wants from the business, then works backward. The TMRW Mindset sets four goals: Time, Meaning, Rewards and more. Time covers weekly hours and flexibility. Meaning covers the type of clients and what gives real satisfaction. Rewards covers personal financial success beyond the business income.
Background and qualifications
Chip Griffin leads the Small Agency Growth Alliance, known as SAGA, which gives PR and marketing agency owners practical advisory support. He hosts the Agency Leadership Podcast and Chats with Chip Podcast. He also writes a weekly newsletter and runs webinars. His tools include an Agency Health Assessment, a PR Agency Valuation Calculator and the MicroChip AI Assistant. More than 1,200 agency owners follow his perspective every week.
Chip Griffin pricing
Programs and services
- Free call with Chip
- Advisory on growth, positioning, staffing and M&A
- Agency Health Assessment
- Weekly newsletter
- Webinars
- Downloadable guide for agency owners
Chip Griffin reviews
The CoachVouch take
Chip's Build to Own approach designs the agency around the owner's life today instead of a future buyer's wishes.
Best for PR and marketing agency owners who want more time, income and satisfaction from their agency now.
Common questions
How much does Chip Griffin charge?
Coaching with Chip runs $85 to $160 an hour. Message Chip from this page for an exact quote.
What does Chip Griffin help with?
Chip Griffin helps with growing an agency profitably, positioning a PR or marketing agency, staffing decisions and mergers and acquisitions.
Does Chip Griffin only work with PR and marketing agencies?
Yes, his advisory is focused on owners of PR and marketing agencies. His approach is built for owner-led agencies.
What is the Build to Own approach?
It starts with what the owner wants from the agency, such as hours, income and clients, and builds backward from there. The agency serves the owner today and stays positioned for a future sale.
How do I contact Chip Griffin?
Send Chip a message from this page. It's free and takes a minute.
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Last updated September 2026. Request a correction.