Cameron Herold

Peer advisory and coaching for COOs and second-in-command leaders

Executive CoachToronto, CanadaOnline and in person$120 to $215 an hour
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Hourly rate range$120 to $215 an hour
Focus areas
Leadership developmentTeam performanceOperations and systemsScaling and growth
Works withExecutives
Also coachesBusiness coach
Based inToronto, Canada
SessionsOnline and in person
PracticeCOO Alliance

Cameron Herold runs the COO Alliance, a peer advisory group and training community for COOs and other second-in-command leaders. Members are full-time COOs at companies with at least $2M in revenue, and the average member company earns $28M. The group meets on monthly online mastermind calls and at in-person COO Connect events. More than 600 COOs have joined as annual members or attended events. Cameron also offers a refund promise tied to member participation.

What Cameron helps with

The COO Alliance helps second-in-command leaders feel supported in their role and grow as operators. Members trade ideas with other COOs and look for ways to add revenue and cut costs.

  • Feeling supported in the COO role
  • Learning best practices from other COOs
  • Finding new revenue ideas
  • Finding cost-saving insights
  • Building a peer network of other second-in-command leaders
  • Checking and improving COO skills

Who Cameron works with

Members are full-time COOs or second in command to the CEO. Their companies have at least $2M in revenue, and the average member company has $28M. Some members come from health, wellness and financial services companies.

How Cameron works

Members join an annual online membership, in-person events, or both. The online program has 12 monthly mastermind calls where COOs share ideas and best practices. Members also ask questions and talk with each other between calls in an online members portal. A 10x value commitment offers a refund if members attend at least 10 of the 12 calls, take part in the sessions, engage in the portal and give honest effort, yet do not see ten times the value.

Background and qualifications

Cameron Herold is the founder of the COO Alliance, based in Toronto, Canada. Cameron built the group as a home for second-in-command leaders. It has grown to more than 600 COOs who have joined as annual members or attended in-person COO Connect events. The network also offers a course on investing in leaders, free downloads, a podcast and case studies. Cameron has written books and runs the Vivid Vision program.

Cameron Herold pricing

Hourly rate range
$120 to $215 an hour

Programs and services

  • Annual online membership
  • Monthly online mastermind calls
  • In-person COO Connect events
  • Free downloads
  • Invest In Your Leaders course
  • Book a call to learn more
Have a question for Cameron? Ask about availability, price or fit.Message Cameron

Cameron Herold reviews

Worked with Cameron? Leave a rating

The CoachVouch take

Runs a peer network built only for COOs and second-in-command leaders, with more than 600 members.

Best for full-time COOs at companies with at least $2M in revenue who want a peer group.

Common questions

How much does Cameron Herold charge?

Coaching with Cameron runs $120 to $215 an hour. Message Cameron from this page for an exact quote.

What does Cameron Herold help with?

Cameron Herold helps with feeling supported in the COO role, learning best practices from other COOs, finding new revenue ideas and finding cost-saving insights.

Does Cameron Herold coach online?

Cameron is based in Toronto, Canada. Sessions are online and in person.

Who can join the COO Alliance?

Members are full-time COOs or second in command to the CEO. Their companies need at least $2M in revenue.

How does the COO Alliance meet?

It holds 12 monthly online mastermind calls and in-person COO Connect events. Members can join the online program, the events, or both.

How do I contact Cameron Herold?

Send Cameron a message from this page. It's free and takes a minute.

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Last updated September 2026. Request a correction.

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