Anthony Gindin
Business advisor helping agency owners productize and grow
| Hourly rate range | $85 to $160 an hour |
|---|---|
| Focus areas | |
| Works with | Founders and business owners and Executives |
| Also coaches | Executive coach |
| Practice | Agency Different |
Anthony Gindin is a business advisor who helps agency owners grow. He is the founder and CEO of Agency Different. He works with agencies that earn between $3M and $125M a year. His focus is turning agency expertise into clear products, then building systems to win clients. He has built six companies and sold four. He also wrote the bestseller The Agency Secret.
What Anthony helps with
Anthony works with agencies whose growth is slow or whose profits are thin. He helps them stand out and win clients in a market where basic services are becoming commodities.
- Turning agency services into productized offers
- Building systems for profitable client acquisition
- Choosing a specific enough target market
- Communicating big end results to ideal clients
- Creating unique frameworks that set an agency apart
- Growing when revenue is under 15% a year
- Lifting net profit margins under 20%
- Staying competitive as AI changes agency work
Who Anthony works with
Anthony works with agency leaders around the globe, from San Francisco to Singapore. His clients are agencies doing between $3M and $125M a year. They often grow less than 15% year over year or earn a net profit margin below 20%.
How Anthony works
Anthony uses a method called the Productize to Profit Sequence, which has three steps. First, agencies productize their expertise. Then they systemize how they win clients. His work rests on three building blocks: A specific market, big end results for dream clients, and unique mechanisms or frameworks that deliver those results. He also stresses human-led strategic services alongside AI-powered creative work.
Background and qualifications
Anthony has spent 23 years in business. In that time he has built six companies and sold four of them. He took two companies public on the Canadian Stock Exchange. He has worked with hundreds of agencies and with executive leaders in 17 countries. He has spoken at events around the world, including Mirren Live. His second book, The Agency Secret, became an international bestseller in the US, Canada, Germany and Australia. Today he leads Agency Different.
Anthony Gindin pricing
Programs and services
- Strategic consulting programs
- Speaking engagements
- Free ebook
Anthony Gindin reviews
The CoachVouch take
Anthony has built six companies, sold four, and taken two public, and now applies that experience to agency growth.
Best for agency leaders with $3M to $125M in revenue who want repeatable, profitable growth.
Common questions
How much does Anthony Gindin charge?
Coaching with Anthony runs $85 to $160 an hour. Message Anthony from this page for an exact quote.
What does Anthony Gindin help with?
Anthony Gindin helps with turning agency services into productized offers, building systems for profitable client acquisition, choosing a specific enough target market and communicating big end results to ideal clients.
What size agencies does Anthony Gindin work with?
He works with agencies doing between $3M and $125M a year. They often grow less than 15% a year or have net profit margins under 20%.
Does Anthony Gindin work with agencies outside North America?
Yes. He advises agency leaders around the globe, from San Francisco to Singapore.
How do I contact Anthony Gindin?
Send Anthony a message from this page. It's free and takes a minute.
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Last updated September 2026. Request a correction.