Luba Ilyasova
Amazon and ecommerce brand coach and fractional executive in Hoboken
| Hourly rate range | $125 to $250 an hour |
|---|---|
| Focus areas | |
| Works with | Founders and business owners |
| Also coaches | Executive coach |
| Based in | Hoboken, New Jersey, United States |
| Credentials | MBA |
| Practice | Amazon Brand Coach |
Luba Ilyasova is an Amazon and ecommerce operator who coaches brand owners on growth. She has spent 15+ years building Amazon businesses and the teams behind them. She grew a home improvement brand from zero to more than $20M in annual revenue and scaled a beauty brand to $17M. She co-founded Enspescio, a software company, and works from Hoboken with clients around the world.
What Luba helps with
Luba helps brand owners look at Amazon growth through the numbers behind the business. She focuses on pricing, distribution, margins and customer value.
- Finding what drives profit on Amazon
- Spotting where growth is eroding margins
- Deciding where the next investment can make a difference
- Measuring contribution from account level down to single products
- Understanding what a customer is worth after the first order
- Judging when acquisition spend pays back
- Setting marketing budgets with customer lifetime value
Who Luba works with
Luba works with Amazon and ecommerce brand owners and commercial leaders. She also speaks to ecommerce, growth and finance teams. Her focus is consumer brands selling on Amazon and direct to consumer.
Background and qualifications
Luba has more than 15 years in Amazon and ecommerce. She built the Amazon business for a home improvement brand from zero to more than $20M in annual revenue. She scaled a beauty brand's Amazon business to $17M in annual revenue. She built the in-house ecommerce teams behind both brands. Her background is in finance and risk management, and she holds an MBA. She co-founded Enspescio, a software company for customer value. She also speaks at events.
Luba Ilyasova pricing
Programs and services
- Fractional Amazon and ecommerce executive work
- Keynotes, panels and podcasts
- Executive conversations
Luba Ilyasova reviews
The CoachVouch take
She built two Amazon brands to $17M and $20M+ in annual revenue and now co-founds a customer value software company.
Best for Amazon brand owners who want to grow around margins and customer value.
Common questions
How much does Luba Ilyasova charge?
Coaching with Luba runs $125 to $250 an hour. Message Luba from this page for an exact quote.
What does Luba Ilyasova help with?
Luba Ilyasova helps with finding what drives profit on Amazon, spotting where growth is eroding margins, deciding where the next investment can make a difference and measuring contribution from account level down to single products.
Is Luba Ilyasova certified?
Luba Ilyasova lists: MBA.
Does Luba Ilyasova work with brands outside the United States?
Yes. She is based in Hoboken and works globally.
Does Luba Ilyasova speak at events?
Yes. She gives keynotes, joins panels and appears on podcasts about Amazon growth, customer economics and AI.
How do I contact Luba Ilyasova?
Send Luba a message from this page. It's free and takes a minute.
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Last updated September 2026. Request a correction.