Jeff Walker
Launch coach for online course and coaching entrepreneurs
| Hourly rate range | $125 to $300 an hour |
|---|---|
| Focus areas | |
| Works with | Founders and business owners |
| Based in | Durango, Colorado, United States |
| Sessions | Online |
| Practice | Product Launch Formula |
Jeff Walker is a business coach who teaches online entrepreneurs how to launch courses, membership sites and coaching programs. He created the Product Launch Formula, a system used by thousands of entrepreneurs in hundreds of niches. He wrote the book Launch and runs the Platinum Mastermind group. His students and clients have done over $1 billion in product launches. He is based in Durango, Colorado.
What Jeff helps with
Jeff works with people who want to start or grow an online business through a well planned launch. His system covers new offers and existing ones.
- Launching an online course
- Launching a membership site
- Launching a coaching program
- Starting an online business from scratch
- Growing an existing online business
- Launching a new offer in a different format
- Using AI to launch faster
Who Jeff works with
Clients are experts and business owners in the knowledge business, including course creators, coaches, consultants, practitioners, artists and authors. Some sell physical products. Revenue levels range from under $49K to over $2MM. Offers can be brand new or already sold.
How Jeff works
Jeff teaches the Product Launch Formula, a launch system built 3 simple steps. It is used to launch online courses, membership sites and coaching programs. He pairs the course with the Platinum Mastermind group. He also teaches how to use AI to make launches easier and faster. The system is used in many different markets.
Background and qualifications
Jeff Walker created the Product Launch Formula. Thousands of entrepreneurs in hundreds of niches have used it to build businesses. He wrote the book Launch and hosts a live event called PLF Live. He has coached or helped well known experts including Tony Robbins, Brendon Burchard, Dan Kennedy, Bill Glazer, Rich Schefren, Frank Kern, Dean Graziosi and Yanik Silver. His students and clients have done well over $1 billion in product launches.
Jeff Walker pricing
Programs and services
- Product Launch Formula course
- Platinum Mastermind group
- PLF Live event
- Free masterclass on launching
Jeff Walker reviews
The CoachVouch take
Created the Product Launch Formula, a system tied to over $1 billion in launches by his students and clients.
Best for experts, coaches and course creators who want to launch an online offer.
Common questions
How much does Jeff Walker charge?
Coaching with Jeff runs $125 to $300 an hour. Request an intro for an exact quote.
What does Jeff Walker help with?
Jeff Walker helps with launching an online course, launching a membership site, launching a coaching program and starting an online business from scratch.
Does Jeff Walker coach online?
Jeff is based in Durango, Colorado, United States. Sessions are online.
What kinds of businesses has Jeff Walker's system been used for?
Students have launched in hundreds of niches. Examples include dog training, yoga, personal training, real estate, test preparation and language learning.
Does Jeff Walker work with coaches and consultants?
Yes. His system is used by coaches, consultants and practitioners, as well as course creators, artists and authors.
How do I contact Jeff Walker?
Request an intro on this page. It's free, and we'll connect you with Jeff and, if you want, 2 or 3 similar coaches to compare.
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Last updated September 2026. Request a correction.