YJ Cheng, business coach in Singapore

YJ Cheng

Business coach for Singapore SME owners aiming past $1M

Business CoachSingapore, Singapore$85 to $160 an hour
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Hourly rate range$85 to $160 an hour
Focus areas
Works withFounders and business owners
Based inSingapore, Singapore
PracticeDiscovery SME Business Coaching

YJ Cheng is the principal business coach at Discovery SME Business Coaching in Singapore. He helps owners of small and medium businesses grow past the $1 million mark. He started as a sole proprietor over 20 years ago. His business now has 200 staff. He also works with startup founders and owners of existing businesses. Discovery uses bilingual business consultants and focuses on the needs of Singapore SMEs.

What YJ helps with

YJ works with SME owners who want to pass $1 million in revenue. He also helps founders launch new startups and grow existing businesses.

  • Breaking the $1 million revenue ceiling
  • Growing a small or medium business in Singapore
  • Launching a new startup
  • Getting past road bumps in business growth
  • Finding growth advice that fits Singapore SMEs

Who YJ works with

Clients are owners and key staff of small and medium businesses in Singapore. They include entrepreneurs with new startups and owners of existing businesses who want to reach the next level.

Background and qualifications

YJ Cheng started out as a sole proprietor more than 20 years ago. Today his business has 200 staff. He learned through trial and error and now shares those lessons with other SME owners. Discovery also has bilingual business consultants on its team. YJ has worked with many clients who went past the $1 million mark.

YJ Cheng pricing

Hourly rate range
$85 to $160 an hour

Programs and services

  • Free 30 minute session
  • One-on-one business coaching
Have a question for YJ? Ask about availability, price or fit.Message YJ

YJ Cheng reviews

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The CoachVouch take

YJ built his own business from a sole proprietorship to 200 staff, and coaches SME owners in Singapore from that experience.

Best for Singapore SME owners who want to grow past $1 million in revenue.

Common questions

How much does YJ Cheng charge?

Coaching with YJ runs $85 to $160 an hour. Message YJ from this page for an exact quote.

What does YJ Cheng help with?

YJ Cheng helps with breaking the $1 million revenue ceiling, growing a small or medium business in Singapore, launching a new startup and getting past road bumps in business growth.

Does YJ Cheng offer a free first session?

Yes. Discovery offers a free 30 minute session to talk about your million dollar goal.

Is Discovery focused on Singapore businesses?

Yes. Discovery focuses on SMEs in Singapore and notes that many online case studies about US or Chinese firms do not fit them.

How do I contact YJ Cheng?

Send YJ a message from this page. It's free and takes a minute.

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Last updated September 2026. Request a correction.

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