Petra Coach

Executive business coaching for owners and leadership teams

Business Coach$85 to $160 an hour
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Hourly rate range$85 to $160 an hour
Focus areas
Scaling and growthLeadership and team buildingOperations and systemsTeam performanceLeadership developmentStrategy and decision making
Works withFounders and business owners and Executives
Also coachesExecutive coach and Life coach

Petra Coach is an executive business coaching firm that helps company owners and their leadership teams scale. The team uses the Scaling Up platform and the 4 DECISIONS method of People, Strategy, Execution and Cash. Coaching starts with a free Performance Culture Assessment that scores a team in six areas. Its coaches bring 270+ years of combined entrepreneurial experience. Work includes quarterly planning sessions and monthly one-on-one coaching.

What Petra helps with

Petra Coach works with owners whose teams are stuck because of unaligned people, broken processes or unclear goals. The focus is on building a leadership team that can run the business without the owner.

  • Removing owner dependency
  • Building a strategy and clear business goals
  • Aligning the leadership team
  • Improving communication across the team
  • Raising accountability for roles, metrics and outcomes
  • Setting up systems, processes and meeting rhythms
  • Improving team engagement and productivity

Who Petra works with

Petra Coach works with company owners and their executive teams who want to scale. Clients include businesses that feel stuck from unaligned teams, broken processes or unclear goals. One featured client is Litco Law, a firm with 160+ employees.

How Petra works

Coaching follows four steps. First is a free Performance Culture Assessment with a coaching session and a report on six areas: Owner dependency, strategy, communication, engagement, accountability and productivity. Next is a deep-dive to set strategy, values, goals and initiatives. Then the team meets each quarter for planning. Each month brings one-on-one sessions for the owner, forum groups for the executive team and accountability check-ins. Tools include the One-Page Strategic Plan and the Rockefeller Habits Execution Checklist.

Background and qualifications

Petra Coach is a coaching organization built around the Scaling Up performance platform. Its coaches share 270+ years of combined entrepreneurial experience. The firm uses the 4 DECISIONS method of People, Strategy, Execution and Cash. It also works with tools such as the One-Page Strategic Plan and the Rockefeller Habits Execution Checklist. Featured work includes a case study with Litco Law, a firm with 160+ employees.

Petra Coach pricing

Hourly rate range
$85 to $160 an hour

Programs and services

  • Free Performance Culture Assessment with a coaching session
  • Comprehensive deep-dive kickoff
  • Quarterly planning sessions
  • Monthly one-on-one coaching
  • Executive team forum groups
  • Leadership team coaching
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Petra Coach reviews

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The CoachVouch take

Petra Coach is the preferred coaching organization for the Scaling Up platform and starts every client with a six-area Performance Culture Assessment.

Best for owners who want to step back from daily decisions and build a leadership team that runs the business.

Common questions

How much does Petra Coach charge?

Coaching with Petra runs $85 to $160 an hour. Message Petra from this page for an exact quote.

What does Petra Coach help with?

Petra Coach helps with removing owner dependency, building a strategy and clear business goals, aligning the leadership team and improving communication across the team.

Does Petra Coach work with the whole leadership team?

Yes. Teams meet with coaches each quarter for planning. Owners get monthly one-on-one sessions and the executive team joins monthly forum groups.

How do I contact Petra Coach?

Send Petra a message from this page. It's free and takes a minute.

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Last updated September 2026. Request a correction.

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