Lindsay Troxell
Coach for financial advisors and fintech entrepreneurs
| Hourly rate range | $80 to $160 an hour |
|---|---|
| Focus areas | Startups and foundersCoaches and consultantsFinance and profitBurnout and resilienceEmotional intelligenceLeadership developmentConfidence and self-esteemPurpose and directionStress and overwhelmMindset and habits |
| Works with | Founders and business owners, Professionals, Neurodivergent adults, LGBTQ+ and Women |
| Also coaches | Executive coach and Life coach |
| Practice | Our Coaching Initiative |
Lindsay Troxell coaches financial advisors, fintech entrepreneurs, life planners and community builders through Our Coaching Initiative. She spent over 20 years at firms including Northwestern Mutual, LPL, TD Ameritrade and Janus Henderson before launching her practice in 2023. She has coached more than 1,500 advisors. Her work starts with the nervous system, then moves to identity and business structure, using a framework she calls the Soul Operating System.
What Lindsay helps with
Lindsay works with high-achieving people in financial services who have tried strategy, marketing and more accountability, and still feel something is off. Her coaching focuses on how the body and brain shape decisions and business.
- Making decisions from clarity instead of stress
- Getting clear on what you want beyond industry ideas of success
- Building habits and systems that match your identity
- Working under pressure and uncertainty
- Overwork, self-sabotage and trouble slowing down
- Learning to trust and stand behind your decisions
- Building a business that fits who you are
Who Lindsay works with
Lindsay works with entrepreneurs and aspiring entrepreneurs in the financial services community. That includes financial advisors, fintech founders, life planners, community builders, and coaches and therapists who want to go deeper into their own work. She also welcomes women, neurodivergent people, LGBTQ+ people and highly sensitive people.
How Lindsay works
Lindsay uses the OCI Coaching Framework, called the Soul Operating System. It has three steps. Safety focuses on regulating the nervous system so decisions come from clarity. Orientation covers identity, values and purpose. Structure builds systems, habits and reminders that support who you are becoming. The work blends self-discovery, nervous system awareness, energy management, identity work and entrepreneurial mentorship.
Background and qualifications
Before starting Our Coaching Initiative in 2023, Lindsay spent over 20 years at industry-leading financial firms. These include Northwestern Mutual, LPL, TD Ameritrade and Janus Henderson. She has coached more than 1,500 advisors and wrote consulting roadmaps used in the advisor industry. Her coaching now draws on nervous system science, somatic practice, neurobiology, behavior change and trauma-informed principles.
Lindsay Troxell pricing
Programs and services
- Free 30 minute consultation
- Private coaching package
- The Trust Community with co-regulation calls, co-working and guest speakers
Lindsay Troxell reviews
The CoachVouch take
She combines over 20 years in financial services firms with a nervous system based coaching framework.
Best for financial advisors and fintech entrepreneurs who have tried strategy and accountability and want to work on themselves first.
Common questions
How much does Lindsay Troxell charge?
Coaching with Lindsay runs $80 to $160 an hour. Message Lindsay from this page for an exact quote.
What does Lindsay Troxell help with?
Lindsay Troxell helps with making decisions from clarity instead of stress, getting clear on what you want beyond industry ideas of success, building habits and systems that match your identity and working under pressure and uncertainty.
Does Lindsay Troxell coach people outside financial services?
Her work is built for entrepreneurs and aspiring entrepreneurs in the financial services community. That includes advisors, fintech founders, life planners and community builders.
What is the Trust Community?
It is a group space with co-regulation calls, co-working, guest speakers and community. It is included with private coaching.
How do I contact Lindsay Troxell?
Send Lindsay a message from this page. It's free and takes a minute.
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Last updated September 2026. Request a correction.