Jeff Petersen
AI consultant and coach for business leaders, operators and builders
| Hourly rate range | $150 to $250 an hour |
|---|---|
| Focus areas | |
| Works with | Founders and business owners and Executives |
| Also coaches | Sales coach and Executive coach |
| Based in | Dallas, Texas, United States |
| Practice | Kingside |
Jeff Petersen is an AI consultant and coach who helps business leaders, operators and builders put AI to real use. He runs Kingside. He has 15 years in training, sales, strategy, product and transformation. He began at Apple, training and certifying service technicians. He also worked inside Verizon and with 3M, Gusto, Kaiser Permanente and Equifax. He lives in the Dallas area.
What Jeff helps with
Jeff helps clients move from using AI casually to putting it to work in their business. He starts with the problem, not the tool.
- Turning an idea into a working prototype
- Cutting down a workflow that takes too much time
- Designing an automation or AI agent
- Planning an AI strategy
- Judging what AI can and cannot do for a problem
- Deciding when not to build anything
- Using AI in sales and marketing
- Using AI in product development
Who Jeff works with
Jeff works with leaders, operators and builders.
How Jeff works
Jeff starts with the problem, not the technology. From there he helps clients think through strategy and test what is possible. He can prototype an idea or design an automation or agent. Sometimes the answer is that nothing should be built, and he will say so.
Background and qualifications
Jeff has spent 15 years helping people and businesses. He started at Apple, where he trained and certified service technicians. He then built a career across training and enablement, sales, strategy, product and transformation. He has worked inside Apple and Verizon. He has also worked with organizations including 3M, Gusto, Kaiser Permanente and Equifax. Today he runs Kingside, which helps businesses put AI to work.
Jeff Petersen pricing
Programs and services
- AI build consulting
- AI services
- AI for sales and marketing
- AI for product development
- Chat with Jeff before booking
Jeff Petersen reviews
Jeff Petersen has a 5.0 out of 5 rating from 9 reviews on Leland, as of September 2026.
The CoachVouch take
Jeff combines a background in training and enablement at Apple with hands-on AI prototyping and automation work.
Best for leaders and builders who have an AI idea or a time-draining workflow and want a clear next step.
Common questions
How much does Jeff Petersen charge?
Coaching with Jeff runs $150 to $250 an hour. Message Jeff from this page for an exact quote.
What does Jeff Petersen help with?
Jeff Petersen helps with turning an idea into a working prototype, cutting down a workflow that takes too much time, designing an automation or AI agent and planning an AI strategy.
Does Jeff Petersen have reviews?
Jeff Petersen has a 5.0 out of 5 rating from 9 reviews on Leland, as of September 2026.
Will Jeff always recommend building something with AI?
No. He starts with the problem, and sometimes he decides that nothing should be built.
Can Jeff help with an AI idea that is still early?
Yes. He helps clients evaluate what is possible and can prototype an idea or design an automation or agent.
How do I contact Jeff Petersen?
Send Jeff a message from this page. It's free and takes a minute.
Similar coaches to compare
Tick "Compare" to message several coaches at once.
Brian Prescott
Brian Prescott is a Professional EOS Implementer in Texas who works with founders. He helps them bring order, accountability and calm to their companies. He is a Marine veteran and a founder. He scaled a company from $75M to $1B and led 23 acquisitions. He focuses on founders who feel worn down from leading alone and want a business that supports their life instead of draining it.
Codie Sanchez
Codie Sanchez runs Contrarian Thinking, a community and advisory firm that helps people buy and grow small businesses. He started with one small business and built a portfolio with 9 figures in revenue and dozens of companies. Now he leads small cohorts of business buyers, operators and builders. Each group meets weekly to work on real deals. Members are vetted, and only a fraction get into a circle. The firm is based in Austin, Texas.
Craig Ceccanti
Craig Ceccanti is an EOS Implementer who helps founder-led leadership teams get past the ceiling that slows their growth. He built one Houston studio into more than 150 locations across North America, then exited. He has run EOS inside five companies and served as President and COO of a global consulting firm. He has worked as both the Visionary and the Integrator. He is also a Certified Exit Planning Advisor and is based in Sugar Land, Texas.
Daymond E. Lavine
Daymond E. Lavine is an entrepreneurship, business and life coach in Dallas, Texas. He helps entrepreneurs, professionals, creatives and leaders line up their lives, brands and businesses. He is the founder of Plurapreneur, a coaching and strategic development platform. He comes from systems engineering, real estate, branding and technology. He has written two books, The Brawn of Your Brand and A SIMPLE Systems Engineering Guide for Success.
Browse related
Last updated September 2026. Request a correction.