Barbara Coward
MBA admissions consultant and former university admissions director
| Hourly rate range | $70 to $150 an hour |
|---|---|
| Focus areas | |
| Credentials | University of Bath; Johns Hopkins University |
Barbara Coward is an MBA admissions consultant who helps applicants get into business schools around the world. She has worked in admissions for over two decades. She was the Director of Admissions at the University of Bath and an admissions reader at Johns Hopkins University. Her clients have gained admission to Harvard, Stanford, Wharton and INSEAD. She has helped more than 100 people earn top MBA admits. She works with clients on every continent except Antarctica.
What Barbara helps with
Barbara helps MBA applicants build a strong application and tell their story clearly to admissions committees.
- Choosing which business schools to apply to
- Building an application strategy
- Reviewing and improving resumes
- Writing strong MBA essays
- Getting useful letters of recommendation
- Preparing for mock interviews
- Analyzing a rejection to plan a reapplication
Who Barbara works with
Barbara works with MBA applicants from around the world. Her clients also include people applying to specialized master's programs. She has coached applicants to schools such as London Business School, INSEAD and Harvard Business School.
How Barbara works
She also offers custom hourly sessions. Her work covers application strategy, ding analysis, resume review, letter of recommendation feedback, mock interviews and essay strategy. Clients can also send her a message before they start working together.
Background and qualifications
Barbara has worked in MBA admissions and marketing consulting for over two decades. She founded her own consulting firm. She was the Director of Admissions at the University of Bath, where she reviewed applications from international candidates. From November 2016 to February 2017 she was a seasonal admissions reader at Johns Hopkins University. There she evaluated more than 300 applications for a master's program with dual-degree options with Wharton, Tuck and INSEAD. She also studied for an MBA both part time and full time.
Barbara Coward pricing
Programs and services
- 5+ hour coaching package
- 3+ hour coaching package
- Custom hourly coaching
- Free chat before starting
Barbara Coward reviews
Barbara Coward has a 5.0 out of 5 rating from 36 reviews on Leland, as of September 2026.
The CoachVouch take
She has sat on the admissions side as a Director of Admissions at the University of Bath and as a reader at Johns Hopkins.
Best for MBA applicants who want guidance from a former admissions director on school selection, essays and interviews.
Common questions
How much does Barbara Coward charge?
Coaching with Barbara runs $70 to $150 an hour. Request an intro for an exact quote.
What does Barbara Coward help with?
Barbara Coward helps with choosing which business schools to apply to, building an application strategy, reviewing and improving resumes and writing strong MBA essays.
Does Barbara Coward have reviews?
Barbara Coward has a 5.0 out of 5 rating from 36 reviews on Leland, as of September 2026.
Is Barbara Coward certified?
Barbara Coward lists: University of Bath; Johns Hopkins University.
Does Barbara Coward work with international applicants?
Yes. She has clients on every continent except Antarctica. She also reviewed applications from international candidates as Director of Admissions at the University of Bath.
Can applicants get help with interviews and recommendation letters?
Yes. Barbara offers mock interviews and feedback on letters of recommendation. She also helps with essays, resumes and school selection.
How do I contact Barbara Coward?
Request an intro on this page. It's free, and we'll connect you with Barbara and, if you want, 2 or 3 similar coaches to compare.
Similar coaches to compare
Tick "Compare" on any coach to add them to your intro request.
Beatriz Gorostiaga
Beatriz Gorostiaga is an MBA admissions consultant who helps international applicants build strong applications. She graduated from Harvard Business School in 2025 and went through the MBA process as an international applicant herself. She has worked in financial services, non-profits and tech ventures in the U.S. and Latin America. She has also mentored international students applying to U.S. colleges through the EducationUSA program since 2017.
Begum Cital
Begum Cital is an MBA admissions consultant who helps applicants with essays, interviews and overall application strategy. She is a Harvard Business School Class of 2025 graduate. She was admitted to both HBS and MIT Sloan, and she won a scholarship at Sloan. She moved from Turkey to the U.S. for college. She focuses on nontraditional and international candidates, and she coaches Turkish applicants in Turkish. She has logged 1,530 minutes of coaching.
Brian Betancourt
Brian Betancourt is an admissions consultant who helps students apply to law school, MBA programs, LLM programs and other master's degrees. His past clients have been admitted to Stanford Law, Columbia Law, NYU Law and Columbia Business School's Deferred MBA. He also works with international students and with applicants whose GPA or test scores are weak. He builds each application around essays, career goals, recommendations and interview coaching.
Cathy Manlow
Cathy Manlow is an MBA admissions consultant who helps candidates get into global business schools. She earned her own MBA at INSEAD and now interviews applicants for the school. Before that, she worked on Wall Street and in the gourmet chocolate world. She has coached candidates since 2018. Her clients have gained admission to INSEAD, LBS, Bocconi, Booth, Wharton, HEC Paris, IESE, Cambridge Judge, Oxford Said and NYU Stern.
Browse related
Last updated September 2026. Request a correction.