
Amy Herzog
College admissions consultant for students nationwide, based in Highland Park, Illinois
| Hourly rate range | $150 to $225 an hour |
|---|---|
| Focus areas | |
| Works with | Students and Parents |
| Based in | Highland Park, Illinois, United States |
| Sessions | Online and in person |
| Credentials | IECA member |
| Practice | North Shore College Consulting |
Amy Herzog is a college admissions consultant who helps students and parents plan for college. She co-founded North Shore College Consulting in the Chicago area with Debbi. The firm is women-owned and works with students across the country. Amy's background is in strategic organization and complex systems. The practice covers 9th to 12th grade planning, application and essay support, and mentored research and internship programs.
What Amy helps with
Amy and her team guide students through high school planning and the college application process. They also help students build standout profiles through research and internships.
- Choosing the right mix of honors, AP or IB courses
- Finding extracurricular activities that fit a student's interests
- Building a balanced college list
- Managing application deadlines
- Working through the Common App
- Drafting and editing personal statements and supplements
- Starting college planning in 9th grade
- Adding PhD-mentored research to a student profile
Who Amy works with
The practice works with students and their parents from 9th grade through the senior year application push. Clients come from the North Shore area of Chicago and from over 25 states. Families range from those planning early in high school to seniors who need help with applications and essays.
How Amy works
The practice splits its work by stage. In 9th to 11th grade, it builds a plan for courses, activities and summer opportunities. In 12th grade, it gives step-by-step help with the Common App, essay workshops, and deadline tracking. The team acts as project manager so parents and students argue less about timelines. A Multi-Expert Strategy Review is part of the service. The Launch Network offers PhD-mentored research or a startup internship.
Background and qualifications
Amy Herzog co-founded North Shore College Consulting with Debbi. The practice grew out of a community of North Shore families who met when their children started kindergarten in 2004. Both founders bring a background in strategic organization and complex systems. The firm is 100% women-owned and its consultants are members of the IECA. The practice has more than 15 years of experience and works with students in over 25 states.
Amy Herzog pricing
Programs and services
- 9th to 11th grade strategic planning
- 12th grade application and writing support
- Mentored research with PhD mentors
- Startup internship program
- Tutoring and career consulting
- Multi-Expert Strategy Review
Amy Herzog reviews
The CoachVouch take
The practice offers PhD-mentored research and startup internships through its Launch Network alongside standard application help.
Best for families who want to start college planning in 9th grade and add research or internship work to a student's profile.
Common questions
How much does Amy Herzog charge?
Coaching with Amy runs $150 to $225 an hour. Message Amy from this page for an exact quote.
What does Amy Herzog help with?
Amy Herzog helps with choosing the right mix of honors, AP or IB courses, finding extracurricular activities that fit a student's interests, building a balanced college list and managing application deadlines.
Does Amy Herzog coach online?
Amy is based in Highland Park, Illinois, United States. Sessions are online and in person.
Is Amy Herzog certified?
Amy Herzog lists: IECA member.
Does North Shore College Consulting work with students outside Illinois?
Yes. The practice works with students nationwide and serves families in over 25 states.
When should a student start working with North Shore College Consulting?
The practice says freshman year is the ideal time to start. Early planning lets students explore interests at a low-pressure pace.
How do I contact Amy Herzog?
Send Amy a message from this page. It's free and takes a minute.
Similar coaches to compare
Tick "Compare" to message several coaches at once.

Beth Kraemer
Beth Kraemer runs In College Consulting, an independent college admissions practice in Bannockburn, Illinois. She and her team guide students and their parents across the United States through every step of applying to college. Work can start as early as freshman year. The team does not outsource essays or any other part of the application. Every essay and application is reviewed line by line, multiple times, before it is submitted.

Carolyn Geldermann
Carolyn Geldermann is a college admissions consultant who guides students and their parents through the application process. She runs Geldermann College Consulting in Lake Forest, Illinois. Before consulting, she spent over 15 years in business and marketing and earned an MBA in Marketing from Kellogg. She is a Certified Educational Planner, a title held by fewer than 300 people in the country. She has visited over 100 colleges.

Cheryl Chamberlain
Cheryl Chamberlain is an independent college admissions consultant who helps students and parents find colleges where the student can succeed. She runs Chamberlain College Consulting in Riverwoods, Illinois. Her work covers the full path from early high school to the move to college. She gives each student one-on-one attention and builds a plan around that student. She also works with student athletes, gifted students, and late bloomers.

Chris Morgan
Chris Morgan is a college admissions counselor who helps students plan and complete their applications. Chris taught high school English for over two decades at a nationally ranked school in Illinois. Chris also reviewed applications and ran interviews for the University of Chicago admissions committee. Chris has worked with over 100 college clients and focuses on personal essays and applications to Ivy League and other elite schools.
Browse related
Last updated September 2026. Request a correction.